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Marketing Apprentice
The ideal candidate will be someone who will grow in their role with the potential to develop into a full Marketing Assistant. Main Duties: Supporting the Marketing Manager across all areas, including; Be the first point-of-contact for all administrative marketing tasks Deal with general administrative/marketing tasks Dealing with customers over the telephone in a professional manner. Design & artwork of adverts and products (Illustrator) Social media content and scheduling Update the company website, ensuring maintenance of all web listings, imagery, descriptions, pricing and categories Website and social media analysis Media tracking Work to deadlines/timescales Using Microsoft Packages in particular Word, Outlook, Excel, Publisher and PowerPoint Use Facebook, Twitter, YouTube, Instagram, Hootsuite and Hubspot Use Illustrator, InDesign, Photoshop and Video Editor Review, monitor and analyse online activity and provide recommendations and insights to others Updating and tracking of the marketing pipeline Monitor emails and respond to customer enquiries Generate ideas to increase communication activity across all channels Photography and video of events, activities and products Promotion of a variety of products and campaigns Research Print/email reports Oversee the internal and external management and distribution of printed material Send mail shots by post and email Data handling, including GDPR compliance checks and updates Handling of incoming calls and queries Liaise with all departments across the organisation to gather, define, collate, schedule and assign work requests Liaison with external marketing agencies, external supporters and events companies Act as a Brand Ambassador, ensuring the brand is used correctly and consistently across the entire organisation and all stakeholders Contribute to the development of marketing plans Assisting all members of the team as and when required Apprenticeship Programme Requirements As part of your contract of employment with regards to your Digital Marketing Apprenticeship Programme, you are required to: Attend and be punctual for all lessons Complete all assignments with regard to your apprenticeship by the required timeline. Attend all work-based training/support sessions Training:To achieve the apprenticeship the candidate builds up a portfolio of work-related evidence. The apprentice will do this by completing projects. The apprentice will attend weekly taught classes on Teams to cover the technical knowledge and understanding and have reviews every 8 weeks. A candidate will need to be able gain knowledge and build up a portfolio of work-related evidence covering the duties below: Duty 1 Contribute to the marketing plan, delivery or evaluation of strategic marketing activity through the creation of written planning and evaluation documents and presentations, e.g., marketing campaign, market and customer intelligence research, communicate and present to stakeholders, agencies and internal teams. Duty 2 Use appropriate primary and/or secondary research methods including survey tools, key word research tools and desktop research to gather marketing insight or evaluation. Duty 3 Use research data to inform marketing decisions, targeting, planning, delivery. Duty 4 Source, create and edit content in collaboration with colleagues for appropriate marketing channels, such as website, email, social media, sales materials, affiliate marketing or event displays, ensuring that brand guidelines are met in order to achieve marketing objectives. Duty 5 Support and manage the cataloguing of offline and digital marketing materials and assets in line with marketing regulations and legislation including sustainability of hard copy and digital campaigns, e.g., storage and organisation of marketing materials, administering creative asset management systems, recycling/circular economy/energy consumption. Duty 6 Publish, monitor and respond to editorial, creative or video content via website, social media/video sharing platforms, offline platforms. Duty 7 Support the administration of marketing activities, e.g., organise a webinar or online/offline event; run an email campaign, run a pay per click (PPC) campaign, support press, advertising and PR activity, and partner marketing activity. Duty 8 Use the organisation’s customer relationship management system (inhouse or externally sourced) to maintain accurate customer data and relationships are managed in the pursuit of marketing goals. Duty 9 Identify and use relevant/emerging trends, solutions and technologies to implement effective marketing activities. Duty 10 Contribute to the monitoring of marketing expenditure and activities to a specified budget and plan in line with company processes. Duty 11 Monitor, optimise, analyse and evaluate marketing campaigns and channels in order to deliver on marketing objectives for the organisation and/or clients, measuring marketing delivery effectiveness. The Multi-Channel Marketer Level 3 Apprenticeship Standard will involve an End Point Assessment at the end of the programme; the independent external assessor will assess each element of the end point assessment and will then decide whether to award successful apprentices with a fail, pass, a merit or a distinction. The end point assessment includes an assessment of all the requirements of the standard, including, competencies, knowledge and behaviours. It takes place in the final few months of the apprenticeship, using four assessment methods: This End Point Assessment has 2 assessment methods. Assessment method 1 - Written project report with presentation and questioning: Assessment method 2 - Interview underpinned by portfolio of evidence: End Point Assessment involves: Portfolio of work, practical, observations, tests, projects and professional discussion.Training Outcome:There is a strong possibility that you will gain a permanent position (subject to availability), following successful employment as well as achievement of the full apprenticeship programme. There may also be further apprenticeship/other training available following successful employment and achievement of the apprenticeship qualifications. The salary may start higher than the minimum, subject to experience and it will increase after a probationary period, subject to meeting targets.Employer Description:Sale and manufacture of work at height equipment and associated maintenance & inspection; training and hire.Working Hours :Monday to Friday – 8.30am – 5.00pm. Lunch ½ hour per day.Skills: Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Number skills,Analytical skills,Logical,Team working,Initiative,Good MS office skills,Social Media experience,Use Word, Excel, Outlook,Creative frame of mind,Enthusiasm and self-motivation,Genuine interest in marketing,Desire to learn and develop,Desirable-working in an office,Desirable: Customer Experience,Desirable:Marketing Experience,Excellent attendance,Excellent Timekeeping,Ability to use initiative,Friendly and approachable,Eager to progress,Technologically savvy ....Read more...
Senior Marketing Executive
Senior Marketing Executive – Cross-Sell MarketingLocation: Wilmslow (Hybrid – 3 days a week in office) At The Citation Group, we’ve been on an incredible growth journey. Through a combination of organic expansion and strategic acquisitions, we’ve built an ecosystem of compliance software and services that help small and medium-sized businesses (SMBs) run safely, successfully and with peace of mind. From HR and Health & Safety to ISO Certification, Cybersecurity, E-learning, and Screening (to name a few!), our B2B solutions are designed to make life easier for SMB owners who already wear multiple hats. We’re not your typical B2B company. We’re fast-paced, innovative, and unafraid to try new things. Our brand gives us the freedom to push boundaries, and we’re passionate about delivering value to our clients in a way that’s anything but boring! As we acquire new businesses, our client base grows (globally, we have 120,000 clients!), and with it, the opportunity to introduce them to our amazing ecosystem of products via our one-stop compliance hub, Atlas. Atlas is where we bring all our products and services together through single sign-on, offering clients the tools they need to solve their compliance challenges. This is where you come in. We’re looking for a Senior Marketing Executive to take our cross-sell marketing to the next level. This is a critical role in ensuring our clients’ happiness and loyalty while driving growth. You’ll be responsible for activating cross-sell strategies defined by our brilliant Group Commercial team, ensuring every campaign is personalised, relevant, and delivered through the right channels. You’ll be the guardian of the client experience, balancing their needs with the huge whitespace opportunities in our portfolio. The more products our clients use, the happier they are — and the more likely they are to stay with us. You’ll report to our Head of Client Marketing, who oversees all client-focused initiatives, including referrals, cross-sell, advocacy, and retention. This is a key pillar of our growth strategy, and you’ll have plenty of opportunities to collaborate with stakeholders, innovate, and grow your career. What you’ll be doing: • Own & Activate Cross-Sell CampaignsDevelop and implement personalised, multi-channel cross-sell marketing plans across our Group businesses. You’ll work closely with the Commercial team to turn strategy into action, generating leads and driving revenue growth.• Client-Centric Marketing Be the voice of the client, ensuring all campaigns are relevant, engaging, and add value. Work collaboratively with our in-house Product, Content, Design, and Events teams to create a content-rich, end-to-end cross-sell journey that resonates with our SMB audience.• Data-Driven Decision MakingMonitor and analyse campaign performance by channel, content type, product, and group business. Use insights to test, refine, and optimise approaches, reporting findings to Sales and Commercial leaders.• Leverage Technology and AIUse and challenge existing Citation Group AI tools, while exploring new solutions to create smarter, more efficient cross-sell campaigns. Collaborate with our Global Product team to maximise opportunities through targeted advertising on group service platforms.• Stakeholder CollaborationBuild strong relationships with marketing stakeholders, sales teams, and senior commercial leaders. Provide sales teams with the tools they need, including follow-up templates, touchpoint content, and sales collateral.• Support Business IntegrationHelp nurture and introduce cross-sell opportunities to clients of newly acquired businesses as they integrate into the group.• Drive Automation and EfficiencyDevelop effective automated pipeline journeys to improve conversion rates and lead velocity, ensuring a seamless experience for clients.• Champion Client LoyaltyUnderstand that cross-sell isn’t just about revenue—it’s about making our clients’ lives easier. Every additional product or service we provide helps them run their businesses more safely and efficiently. About you: • You’re a data-driven, strategic thinker with a passion for delivering results. • You have a proven track record of running multi-channel marketing campaigns in a B2B environment. • You’re a natural collaborator, with strong stakeholder management skills and the ability to build relationships across teams. • You’re client-obsessed, always looking for ways to add value and improve their experience. • You’re highly self-motivated, with a positive attitude and the confidence to take risks, learn, and adapt. • You have a creative flair for engaging content and messaging, paired with an acute attention to detail. • You thrive in a fast-paced, dynamic environment and are excited by the opportunity to innovate and grow. Why join us? At The Citation Group, you’ll be part of a business that’s transforming the compliance landscape for SMBs. You’ll have the chance to work on exciting projects, collaborate with talented teams, and make a real impact on our clients’ lives. We’re growing fast, and we want you to grow with us. If you’re ready to take on a role that’s as challenging as it is rewarding, we’d love to hear from you. Join us at Citation, where success comes with unbeatable perks and a culture that truly celebrates your achievements! ....Read more...
Senior Marketing Executive
Senior Marketing Executive – Cross-Sell MarketingLocation: Wilmslow (Hybrid – 3 days a week in office) At The Citation Group, we’ve been on an incredible growth journey. Through a combination of organic expansion and strategic acquisitions, we’ve built an ecosystem of compliance software and services that help small and medium-sized businesses (SMBs) run safely, successfully and with peace of mind. From HR and Health & Safety to ISO Certification, Cybersecurity, E-learning, and Screening (to name a few!), our B2B solutions are designed to make life easier for SMB owners who already wear multiple hats. We’re not your typical B2B company. We’re fast-paced, innovative, and unafraid to try new things. Our brand gives us the freedom to push boundaries, and we’re passionate about delivering value to our clients in a way that’s anything but boring! As we acquire new businesses, our client base grows (globally, we have 120,000 clients!), and with it, the opportunity to introduce them to our amazing ecosystem of products via our one-stop compliance hub, Atlas. Atlas is where we bring all our products and services together through single sign-on, offering clients the tools they need to solve their compliance challenges. This is where you come in. We’re looking for a Senior Marketing Executive to take our cross-sell marketing to the next level. This is a critical role in ensuring our clients’ happiness and loyalty while driving growth. You’ll be responsible for activating cross-sell strategies defined by our brilliant Group Commercial team, ensuring every campaign is personalised, relevant, and delivered through the right channels. You’ll be the guardian of the client experience, balancing their needs with the huge whitespace opportunities in our portfolio. The more products our clients use, the happier they are — and the more likely they are to stay with us. You’ll report to our Head of Client Marketing, who oversees all client-focused initiatives, including referrals, cross-sell, advocacy, and retention. This is a key pillar of our growth strategy, and you’ll have plenty of opportunities to collaborate with stakeholders, innovate, and grow your career. What you’ll be doing: • Own & Activate Cross-Sell CampaignsDevelop and implement personalised, multi-channel cross-sell marketing plans across our Group businesses. You’ll work closely with the Commercial team to turn strategy into action, generating leads and driving revenue growth.• Client-Centric Marketing Be the voice of the client, ensuring all campaigns are relevant, engaging, and add value. Work collaboratively with our in-house Product, Content, Design, and Events teams to create a content-rich, end-to-end cross-sell journey that resonates with our SMB audience.• Data-Driven Decision MakingMonitor and analyse campaign performance by channel, content type, product, and group business. Use insights to test, refine, and optimise approaches, reporting findings to Sales and Commercial leaders.• Leverage Technology and AIUse and challenge existing Citation Group AI tools, while exploring new solutions to create smarter, more efficient cross-sell campaigns. Collaborate with our Global Product team to maximise opportunities through targeted advertising on group service platforms.• Stakeholder CollaborationBuild strong relationships with marketing stakeholders, sales teams, and senior commercial leaders. Provide sales teams with the tools they need, including follow-up templates, touchpoint content, and sales collateral.• Support Business IntegrationHelp nurture and introduce cross-sell opportunities to clients of newly acquired businesses as they integrate into the group.• Drive Automation and EfficiencyDevelop effective automated pipeline journeys to improve conversion rates and lead velocity, ensuring a seamless experience for clients.• Champion Client LoyaltyUnderstand that cross-sell isn’t just about revenue—it’s about making our clients’ lives easier. Every additional product or service we provide helps them run their businesses more safely and efficiently. About you: • You’re a data-driven, strategic thinker with a passion for delivering results. • You have a proven track record of running multi-channel marketing campaigns in a B2B environment. • You’re a natural collaborator, with strong stakeholder management skills and the ability to build relationships across teams. • You’re client-obsessed, always looking for ways to add value and improve their experience. • You’re highly self-motivated, with a positive attitude and the confidence to take risks, learn, and adapt. • You have a creative flair for engaging content and messaging, paired with an acute attention to detail. • You thrive in a fast-paced, dynamic environment and are excited by the opportunity to innovate and grow. Why join us? At The Citation Group, you’ll be part of a business that’s transforming the compliance landscape for SMBs. You’ll have the chance to work on exciting projects, collaborate with talented teams, and make a real impact on our clients’ lives. We’re growing fast, and we want you to grow with us. If you’re ready to take on a role that’s as challenging as it is rewarding, we’d love to hear from you. Join us at Citation, where success comes with unbeatable perks and a culture that truly celebrates your achievements! ....Read more...
Marketing Manager
JOB DESCRIPTION Legend Brands, an industry leader and long standing, stable company, combines over 185 years of experience in providing equipment, accessories and chemicals for professional cleaning, facility maintenance, portable environmental control, fire remediation and water damage restoration. Job Summary Under general supervision, the Marketing Manager is responsible for driving demand generation, customer acquisition, and revenue growth through multi-channel marketing campaigns. This role focuses on strategy development, campaign execution, product positioning, audience segmentation, and performance tracking. The Marketing Manager aligns marketing tactics with business goals and is often accountable for KPIs like lead generation, conversion rates, and ROI. This role oversees Marketing Assistant(s), ensuring seamless coordination across content distribution, campaign and channel execution. Supervision Responsibility: Marketing Assistant Essential Duties To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with a disability to perform the essential duties. The list below is intended to be illustrative of the responsibilities of this position and is not all encompassing, nor does it constitute an employment agreement, and the duties may change at any time. Develops strategic and business plans for department and assists with development of company plans. Establishes marketing goals to ensure share of market and profitability of products and/or services. Develops and executes marketing plans and programs, both short and long range, to ensure the profit growth and expansion of company products and/or services. Researches, analyzes, and monitors financial, technological, and demographic factors so that market opportunities may be capitalized on and the effects of competitive activity may be minimized. Responsible for successful launches of new products into the marketplace based on accepted marketing practices. Collaborates with Sales, Product, and Communications teams to assess market needs and determine trade event participation that aligns with strategic goals. Leads the planning and execution of event initiatives to support brand visibility, product promotion, and sales growth. Generates growth for the company based on accepted Strategic Marketing practices and programs. Leads the effort to enter new markets based on up front analysis and testing. Plans and oversees the organization's advertising and promotion activities including print, electronic, and direct mail outlets. Communicates with outside external agencies on ongoing campaigns. Works with internal and contract writers and artists for copywriting, design, layout, paste-up, and production of promotional materials. Assists in research of pricing strategy for the organization which will result in the greatest share of the market over the long run. Ensures effective control of marketing results and that corrective action takes place to be certain that the achievement of marketing objectives are within designated budgets. Evaluates market reactions to advertising programs to ensure the timely adjustment of marketing strategy and plans to meet changing market and competitive conditions. Assists with conducting marketing surveys on current and new product concepts. Prepares marketing activity reports. Maintains compliance with industry regulations and company policies related to marketing communications, privacy, and accessibility. Performs other related duties as assigned. Minimum Qualifications The requirements listed below are representative of the education, experience, certification and/or licensure required. An equivalent combination of education and experience to perform the essential duties and meet the necessary employment standards may be considered. Education and Experience Bachelor's Degree in Business, Marketing or related field required. Five years of Marketing experience required. While this position is open to candidates anywhere in the U.S., we have a preference for those located in the Western time zones to better align with our team's core working hours. Employment Standards The requirements listed below are representative of the knowledge, skills, and/or abilities (KSA's) required. Knowledge of budget control methods, policies, and procedures. Intermediate to advanced skills in Hubspot, Word, Excel, PowerPoint, Photoshop, Adobe Express and Project Management software Skilled in decision making by considering the relative costs and benefits of potential actions and choosing the most appropriate one. Strong verbal and written communication skills Skilled in the use of standard office equipment and software. Ability to recognize, analyze, and solve a variety of problems. Ability to learn new software applications as required. Ability to work under pressure and meet close deadlines. Ability to set priorities and complete assignments on time. Ability to develop specific goals and plans to prioritize, organize, and accomplish work. Ability to communicate effectively in both oral and written form. Ability to travel up to 10% for annual events, trainings, or team meetings. Ability to pass a pre-employment background check. Hiring Range Between $93K - $105K annually Benefits Legend Brands offers an excellent benefits package with comprehensive medical, dental, vision, life insurance, disability coverage, leaves of absence, 10 paid holidays, generous paid time off, employer matching 401k PLUS a company-sponsored pension, and more! Additional Considerations Legend Brands is an equal opportunity employer that considers all applicants without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disability. Candidates must be authorized to work for an employer in the U.S., as we are not currently sponsoring or taking over sponsorship of employment Visa's All job offers are contingent upon satisfactory pre-employment drug test and background screening.Apply for this ad Online! ....Read more...