Salary: €75.000 - €80.000 + car + bonus and much moreStart: ASAPLanguages: Flemish, EnglishLocation: BlankenbergeMy client is looking for a General Manager who can lead the day-to-day operations and strategic development of a major attraction park located in Blankenberge.This dynamic leadership role requires a commercially minded, people-oriented professional with the ability to inspire teams, drive guest satisfaction, and maintain strong external relations.The ideal candidate combines operational excellence with hands-on leadership, marketing insight, and a deep understanding of guest experience.Key Responsibilities
Provide strong leadership and guidance to department heads and frontline teams, ensuring operational efficiency and a motivating work environment.Oversee all park operations including safety, maintenance, guest services, retail, and F&B, ensuring compliance with health & safety and operational governance standards.Develop, implement, and monitor strategic business plans aimed at driving profitability, attendance, and brand positioning.Act as spokesperson and official representative of the park, liaising with media, local authorities, tourism partners, and other external stakeholders.Collaborate with marketing teams to design and execute promotional campaigns, seasonal events, and brand initiatives to enhance visibility and guest engagement.Champion continuous improvement and innovative guest experience strategies to strengthen visitor satisfaction and loyalty.Manage budgets, financial performance, and resource allocation in line with commercial goals and group standards.Ensure effective communication, coaching, and professional development across all operational levels.
Candidate Profile
Proven leadership experience in a comparable role within the attractions, hospitality, tourism, or leisure industry.Strong interpersonal and communication skills, with professional presentation and media confidence.Demonstrated experience in marketing collaboration, campaign development, and service innovation.Solid operational understanding of health & safety regulations, guest service standards, and facility management.Strategic thinker with a commercial mindset, analytical capability, and sound decision-making under pressure.Empathetic leader who provides structure, motivation, and clear direction to multidisciplinary teams.
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