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Head of Brand Marketing

Head of Brand MarketingLocation: London – flexible working Salary: £90,000-£110,000 Are you a brand visionary with roots in luxury or premium fashion? Do you instinctively know how to build desire, shape narratives, and elevate a brand into a cultural icon? We are working with a fast-scaling premium retail business, and we’re looking for a Head of Brand Marketing to lead the next chapter of our brand’s growth.This is a rare opportunity to step into a strategic leadership role at an exciting point of scale, where your creative vision and brand instincts will directly shape our presence, perception, and performance.The role: Reporting directly to the MD, the Head of Brand Marketing will set the tone, look, and feel of the brand across all channels. You will be responsible for developing a refined, aspirational brand strategy that drives awareness, affinity, and customer loyalty. As a creative leader, you will guide external partners to deliver compelling campaigns and brand moments that resonate with our audience.Key Responsibilities Define and deliver the long-term brand strategy aligned with business goals and customer ambitionsBuild and execute integrated brand campaigns across digital, retail, partnerships, and experientialOwn and manage the brand calendar, marketing plans, and creative asset developmentShape and evolve tone of voice, visual identity, and brand storytelling across all touchpointsCollaborate closely with product, retail and e-commerce teams to ensure a consistent premium experienceLead agency relationships and creative partners, ensuring best-in-class outputMonitor brand performance and customer insights to evolve strategy and ROI Experience: Proven experience building and scaling brands in luxury, premium fashion, or lifestyle sectorsA track record of delivering brand growth through creativity and strategic clarityA sharp eye for design, detail, and storytellingExperience managing marketing budgets, agencies, and in-house teamsA hands-on, agile approach and comfortable in a scaling, fast-paced environmentPassion for creating customer-centric brands with depth, values, and distinct personality ....Read more...