The Company
Our client is a leading digital e-commerce business in the online wagering sector. Due to a contract opportunity, they are looking for a proactive, passionate SEM and Performance professional to join their high performing team.
The role
This is an exciting opportunity for an SEM and Performance Manager to join this leading organisation on a 14 month contract. Reporting to the Head of Search, this role will look at the execution of seasonal, high impact, high volume Search campaigns as well as driving organic app performance for greater visibility and increased downloads.
Key Accountabilities
Lead and optimise Paid Search strategies across Web and App platforms, ensuring budget and conversion targets are met
Build and execute an experimentation an experimentation roadmap testing new products, features and customer centric hypotheses which foster innovation and growth
Create annual SEM channel budgets
Develop and update the business’ ASO strategy and internal workflows which grow organic visibility and increase downloads on both Apple and Google Play app stores
Deliver regular performance reports, prepare ad-hoc performance and initiative materials for presentation to Media Teams or key stakeholders across the business
Travel to Melbourne will be required
To be successful in this role you will have:
Proven experience and strong working knowledge of Google Ads, Bing Ads, Apple Search Ads essential
Strong working knowledge of organic app store strategies, ranking factors and ASO tools
Strong understanding of SEO and how Paid and Organic work best together
Experience working across PowerBI, Google Analytics, SQL, Excel, MMPs (AppsFlyer)
Why Apply?
Great opportunity to work for a reputable brand going through growth
Great role remit and opportunities within the organisation
Diverse organisation with a strong culture
Next Steps
If you want to work for a recognised global brand with strong culture values and the ability to grow your career this will be the opportunity for you. For a confidential discussion, please contact Ai on 0451 193 774. Alternatively, click APPLY.
Parity Consulting recognise the First Nations People as the Traditional Custodians of this land and celebrate their connection and love for the country.
We only partner with clients who embrace diversity and are committed to cultivating the individuality of each and every employee. We encourage people with different beliefs, abilities, backgrounds and life experiences to apply.
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As a Performance Marketing Apprentice, you will work closely with the Senior Performance Marketing Manager to develop a strong understanding of digital marketing principles. Your daily responsibilities will include:
Attending and absorbing training sessions proactively to ensure a base level understanding of core responsibilities, and to build a solid foundation in performance marketing.
Building and managing marketing campaigns across platforms such as Google Ads, Bing Ads, Meta, and LinkedIn.
Carrying out Business as Usual (BAU) tasks to maintain best practice standards.
Analysing data and reporting with a right-first-time approach.
Creating process documents to support the development of Green Ginger Digital’s training hub and best practice process.
Conducting keyword research to support new search campaign builds.
Researching competitor activity and industry trends using analytical tools.
Keeping up to date with the latest search engine guidelines, trends, and best practices.
Identifying data anomalies and escalating findings to the team in a timely manner.
Performing audits and implementing necessary changes within marketing accounts.
Executing on-page optimisations to support organic search strategies.
Implementing changes within content management systems such as WordPress and Shopify.
Supporting the team with clear and confident performance communication, both written and verbal.
Understanding client utilisation against commercials in collaboration with the Client Services Director.
Assisting with the creation and amendments of Looker Studio reports to ensure accurate data analysis.
Undertaking ad hoc tasks and providing support as required across the business.
Training:Advanced Level Apprenticeship in Multi-Channel Marketing consisting of:
Level 3 Diploma in Multi-Channel Marketing.
Level 2 Functional Skill in Maths (if applicable).
Level 2 Functional Skill in English (if applicable).
You will be required to attend a half-day session with HBTC where you will work towards any functional skills (where needed) that you have to take. Additional off the job training will also be required as part of the Apprenticeship There will also be an end point assessment. Training Outcome:
After the Apprenticeship, there may be an opportunity for you to advance in the workplace or go on to higher education.
Employer Description:When you choose Green Ginger Digital, you’re investing in a boutique agency with a team of SEO, PPC, Paid Social and strategic specialists. You’ll receive director-level support tailored to your business goals and acquisition strategy.
Fed up with haphazard and inefficient digital campaigns? As part of our valuable partnership, you can say goodbye to off-the-shelf marketing models, speaking to a different person every time, and impenetrable jargon that leaves you clueless. Instead, you can expect constructive conversations, tactical ideas, flawless execution and measurable results.
Whether you want to launch a start-up or take your business to the next level, we’re ready to make it happen.Working Hours :Monday - Friday, 9.00am - 5:00pm.Skills: Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Analytical skills,Logical,Team working,Creative,Initiative,Non judgemental,Patience....Read more...
PRODUCT MANAGER – ECOMMERCE BIRMINGHAM – OFFICE BASED UP TO £60,000 + MARKET-LEADING COMPANY + MASSIVE CAREER PROGRESSION
THE OPPORTUNITY: Get Recruited is partnering with a rapidly growing, market-leading business in their search for an experienced Product Manager. This is an exciting opportunity to take ownership of a multi-country Ecommerce operation and drive its growth across five European markets.
You will oversee site management, catalogue development, SEO, conversion rate optimisation (CRO), user experience (UX), technology & platform management, design, and email marketing. You will also manage and develop a high-performing team, ensuring best-in-class Ecommerce performance.
THE ROLE:
Site Management: Oversee the company’s Ecommerce platforms across five European countries, ensuring optimal performance and user experience.
Catalogue Management: Maintain and optimise a large product catalogue, ensuring accurate and compelling product listings.
SEO Strategy: Implement both on-page and off-page SEO best practices, including content strategy (blogs, product descriptions, etc.).
Conversion Rate Optimisation (CRO): Analyse and improve the customer journey, particularly from product pages to checkout, to increase sales.
User Experience (UX): Continuously enhance the site’s usability and performance to improve engagement and conversion rates.
Technology & Platform Management: Oversee the Magento platform, collaborating with internal teams and external partners to ensure efficiency.
Design Oversight: Work closely with design teams on both digital and offline assets, including photography, social media content, and requests from country managers.
Email Marketing: Manage and optimise email marketing campaigns via Marketing Cloud to drive engagement and revenue.
THE PERSON:
Must have hands on experience with Magento and SEO
At least 2 years of team management experience
Strong experience with Magento, WordPress, Google Analytics (GA), Google Console, Google Merchant Center, Bing Ads, and Tag Manager
Get Recruited is acting as an Employment Agency in relation to this vacancy.....Read more...
SENIOR ECOMMERCE EXECUTIVE BIRMINGHAM – OFFICE BASED UP TO £60,000 + MARKET-LEADING COMPANY + MASSIVE CAREER PROGRESSION
THE OPPORTUNITY:
Get Recruited is partnering with a rapidly growing, market-leading business in their search for an experienced Senior Ecommerce Executive. This is an exciting opportunity to take ownership of a multi-country Ecommerce operation and drive its growth across five European markets.
As the Senior Ecommerce Executive, you will oversee site management, catalogue development, SEO, conversion rate optimisation (CRO), user experience (UX), technology & platform management, design, and email marketing. You will also manage and develop a high-performing team, ensuring best-in-class Ecommerce performance.
This is a fantastic opportunity for a skilled Ecommerce professional looking to take the next step in their career with an ambitious and fast-growing business!
THE ROLE:
Site Management: Oversee the company’s Ecommerce platforms across five European countries, ensuring optimal performance and user experience.
Catalogue Management: Maintain and optimise a large product catalogue, ensuring accurate and compelling product listings.
SEO Strategy: Implement both on-page and off-page SEO best practices, including content strategy (blogs, product descriptions, etc.).
Conversion Rate Optimisation (CRO): Analyse and improve the customer journey, particularly from product pages to checkout, to increase sales.
User Experience (UX): Continuously enhance the site’s usability and performance to improve engagement and conversion rates.
Technology & Platform Management: Oversee the Magento platform, collaborating with internal teams and external partners to ensure efficiency.
Design Oversight: Work closely with design teams on both digital and offline assets, including photography, social media content, and requests from country managers.
Email Marketing: Manage and optimise email marketing campaigns via Marketing Cloud to drive engagement and revenue.
THE PERSON:
Experience in an Ecommerce role, with a proven track record of success
At least 2 years of team management experience
Must have hands on experience with Magento and SEO
Strong experience with Magento, WordPress, Google Analytics (GA), Google Console, Google Merchant Center, Bing Ads, and Tag Manager
Get Recruited is acting as an Employment Agency in relation to this vacancy.....Read more...
