Digital Marketing Apprentice Location: Hybrid (UK-based) Hours: Monday – Friday, 09:00–17:00 Salary: £15,000 per annum You’ll work on a wide range of marketing initiatives—from campaign delivery and SEO to content creation and analytics—while earning a degree and developing core managerial skills. Key Responsibilities Campaign Development & Execution Support the planning and delivery of multi-channel marketing campaigns (email, social media, paid search, web). Assist in the scheduling, execution, and monitoring of marketing activities aligned to business goals. Content Marketing & Copywriting Contribute to the creation of compelling content across digital channels (blog posts, social, newsletters, videos, whitepapers). Ensure brand consistency, tone of voice, and SEO optimisation across all content outputs. Search Engine Optimisation (SEO) & Web Analytics.Training:Training & Assessment The apprenticeship includes formal instruction from Blackpool and The Fylde College Degree awarded by Lancaster University with a dual qualification awarded by CMI There are 4 different pathways -Leadership, HR Management, Digital Marketing and Financial Management – but you would be doing the Digital Marketing Pathway. Year 1 teaches the core principles of each of the pathways above so you will get an overview of all areas. Monthly college teaching day required at the University Centre in Blackpool, which can be offered remotely Apprenticeship Pathways: CMDA (Chartered Management Degree Apprenticeship) This covers L4, L5 and L6 - Chartered manager (degree) / Skills EnglandTraining Outcome:What You’ll Gain Real-world experience on digital marketing campaigns and growth strategies Formal academic training aligned to CMDA (Chartered Management Degree Apprenticeship) Mentorship from experienced digital and brand marketing professionals Chartered Institute of Marketing (CIM) aligned curriculum or other professional certification Opportunity for permanent employment upon successful completion .Employer Description:As the digital age storms in the industry, businesses must keep up with the ever-evolving technology by enabling businesses with new age solutions. At VE3, we are committed to helping our clients keep up with the latest technological landscape by delivering innovative solutions that solve their challenges in achieving their best operations and outcomes.Working Hours :Monday - Friday 9:00am - 5:00pmSkills: Communication skills,IT skills,Attention to detail,Organisation skills,Administrative skills,Analytical skills,Team working....Read more...
JOB DESCRIPTION
The SEO & Content Specialist will play a crucial role in enhancing DAP's online visibility, driving organic traffic, and creating compelling content that aligns with user intent and business goals. This dual-function role combines expertise in search engine optimization with strategic content development to strengthen DAP's digital presence. Key responsibilities include optimizing content for search engines, developing data-driven content strategies, and contributing to initiatives that elevate DAP's digital performance. The ideal candidate will bring a mix of creativity and analytical skills, working collaboratively across marketing and product teams to deliver impactful results.
Responsibilities
Search Engine Optimization (SEO) Strategy & Execution
Conduct comprehensive keyword research to identify targeted, high-value search terms to align with business goals. Develop and implement on-page and technical SEO strategies to increase website visibility and rankings on search engines. Oversee off-page SEO, including backlink acquisition and domain authority improvements. Perform regular SEO audits to identify issues such as crawl errors, broken links, and page load speed.
Content Optimization & Collaboration
Collaborate with internal marketing teams to support a content strategy that aligns with SEO goals and engages target audiences. Create and optimize content for websites and landing pages using targeted keywords and SEO best practices. Analyze competitors' content strategies to identify opportunities for improvement and differentiation. Partner with the Social Media team to optimize social media content for improved organic reach. Performance Analysis & Reporting Track SEO performance metrics, including organic traffic, keyword rankings, and conversion rates, using tools such as Google Analytics, SEMrush, and Ahrefs. Provide regular reporting on content performance and recommend data-driven adjustments. Analyze user behavior and engagement metrics to refine strategies and improve customer experience.
Desired Skills and Experience
Education: Bachelor's degree in marketing, Communications, English, or a related field.
Experience:
Minimum of 4+ years of experience in SEO and content creation roles. Proven ability to increase organic traffic and improve search rankings.
Technical Proficiency:
Expertise in SEO tools such as SEMrush, Ahrefs, Conductor, Google Analytics, and Search Console. Strong understanding of HTML, CSS, and structured data for technical SEO purposes.
Content Skills:
Excellent writing and editing skills with a focus on creating engaging, keyword-optimized content. Experience in developing and executing content strategies that drive user engagement and conversions.
Soft Skills
Strong analytical and problem-solving skills with attention to detail. Ability to collaborate effectively across teams and present SEO insights to various stakeholders.
Preferred Qualifications
Proficiency in AI-powered content optimization tools. Expertise in optimizing content using CMS platforms such as WordPress or Sitecore. Experience in the Consumer-Packaged Goods (CPG) or Hardware and Home Improvement industries.
Benefits:
Medical, Dental and Vision Insurance Company Provided Life Insurance Paid Time Off (PTO) Company-paid short-term and long-term disability 401(k) plans Employer-funded pension plan Tuition Reimbursement
Pay Range
75,000 to 105,000 per year.
About DAP
DAP is a market leading manufacturer, innovator and marketer of home repair and construction products including caulks, sealants, spray foam insulation, adhesives, and patch and repair products. DAP is part of RPM International Inc., a $6.1 billion, multinational company with subsidiaries that are world leaders in specialty coatings, sealants, building materials and related services. You will find DAP products in the hands of professional painters, remodelers, builders, and do-it-yourselfers, and in 60,000 retail outlets, ranging from home centers and mass merchandisers to your local hardware, pro contractor channels and paint stores. DAP's eight manufacturing and distribution facilities in the United States of America and Canada service North America and the world. At DAP, we hire the best people and give them a collaborative and rewarding work environment that empowers them to succeed! We support associates in continuous professional growth and collaborate on the steps it takes to get to the next level in their careers. Our associates enjoy a comprehensive benefits package including 401(k) with company match, pension, paid parental leave, competitive health insurance rates, employee stock purchase plan, tuition reimbursement, free wellness programs and more! Learn more about DAP's history, culture, and benefits at www.dap.com/careers/
DAP - On the job since 1865.Apply for this ad Online!....Read more...
As a Performance Marketing Apprentice, you will work closely with the Senior Performance Marketing Manager to develop a strong understanding of digital marketing principles. Your daily responsibilities will include:
Attending and absorbing training sessions proactively to ensure a base level understanding of core responsibilities, and to build a solid foundation in performance marketing.
Building and managing marketing campaigns across platforms such as Google Ads, Bing Ads, Meta, and LinkedIn.
Carrying out Business as Usual (BAU) tasks to maintain best practice standards.
Analysing data and reporting with a right-first-time approach.
Creating process documents to support the development of Green Ginger Digital’s training hub and best practice process.
Conducting keyword research to support new search campaign builds.
Researching competitor activity and industry trends using analytical tools.
Keeping up to date with the latest search engine guidelines, trends, and best practices.
Identifying data anomalies and escalating findings to the team in a timely manner.
Performing audits and implementing necessary changes within marketing accounts.
Executing on-page optimisations to support organic search strategies.
Implementing changes within content management systems such as WordPress and Shopify.
Supporting the team with clear and confident performance communication, both written and verbal.
Understanding client utilisation against commercials in collaboration with the Client Services Director.
Assisting with the creation and amendments of Looker Studio reports to ensure accurate data analysis.
Undertaking ad hoc tasks and providing support as required across the business.
Training:Advanced Level Apprenticeship in Multi-Channel Marketing consisting of:
Level 3 Diploma in Multi-Channel Marketing.
Level 2 Functional Skill in Maths (if applicable).
Level 2 Functional Skill in English (if applicable).
You will be required to attend a half-day session with HBTC where you will work towards any functional skills (where needed) that you have to take. Additional off the job training will also be required as part of the Apprenticeship There will also be an end point assessment. Training Outcome:
After the Apprenticeship, there may be an opportunity for you to advance in the workplace or go on to higher education.
Employer Description:When you choose Green Ginger Digital, you’re investing in a boutique agency with a team of SEO, PPC, Paid Social and strategic specialists. You’ll receive director-level support tailored to your business goals and acquisition strategy.
Fed up with haphazard and inefficient digital campaigns? As part of our valuable partnership, you can say goodbye to off-the-shelf marketing models, speaking to a different person every time, and impenetrable jargon that leaves you clueless. Instead, you can expect constructive conversations, tactical ideas, flawless execution and measurable results.
Whether you want to launch a start-up or take your business to the next level, we’re ready to make it happen.Working Hours :Monday - Friday, 9.00am - 5:00pm.Skills: Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Analytical skills,Logical,Team working,Creative,Initiative,Non judgemental,Patience....Read more...
JOB DESCRIPTION
Job Title: Manager, Digital Marketing
Location: Vernon Hills, IL (open to remote or hybrid work)
Department: RPM Consumer Group
Reports To: Vice President, Digital Marketing
J
OB PURPOSE
Do you see digital potential everywhere you look? Do you like building digital marketing recommendations and trailblazing opportunities? Are you motivated by the idea of sparking strategic growth across teams and businesses? At RPM, we're searching for a Manager of Digital Marketing to champion the digital marketing evolution across our portfolio of companies. This isn't a behind-the-scenes position; you'll be front and center, a trusted consultant and collaborative force, providing expert advice and helping individual businesses create and activate digital marketing strategies that drive measurable commercial growth and enhance competitive edge in the market.
The Manager of Digital Marketing will be part a small team of digital experts in the areas of digital marketing, e-commerce, and digital analytics. This team supports businesses within RPM International, a world leader in coatings, and is sponsored through the RPM Consumer Group. This position reports directly to the Vice President of Digital Strategy and up to the RPM Consumer Group Vice President of Commercialization and Strategy.
WHY YOU'LL LOVE THIS ROLE
Think of yourself as the bridge between vision and execution. You'll empower RPM business leaders to reach further, think bigger, and implement marketing strategies that not only meet today's goals but set the foundation for tomorrow's success. We're here to spark your innovative ideas, support your growth, and celebrate wins together.
RESPONSIBILITIES
Champion Digital Marketing Transformation: Work with leaders and teams across RPM companies to reimagine and elevate growth strategies by leveraging digital marketing initiatives, channels, and technology to connect deeply with users, build brand loyalty, and drive sustainable sales growth.
Provide Strategic Consulting: Be part of the digital strategy team to offer expert consulting services across RPM's businesses.
Assess: Collaborate with business teams to analyze and evaluate existing digital marketing practices, systems, and capabilities to identify gaps and opportunities.
Recommend: Create customized and scalable digital marketing recommendations that enhance personalized experiences, leverage insights and data, and optimize the user journey across all digital touchpoints. Align recommendations with each company's overall business goals and create implementation plans that generate both short- and long-term value.
Advise: Guide businesses in optimizing current digital marketing practices and developing new digital capabilities. Help businesses understand the best digital marketing practices and strategies tailored to their needs. Advise on the right tools and technologies to manage, execute, and analyze efforts.
Digital Marketing Strategy: Guide businesses in crafting modern, results-driven initiatives across various digital channels, including social media, email, search engines, and display advertising. Ensure recommendations engages and inspires audiences and strategically connects both digital and traditional marketing for impact.
Unlock Channel Potential: Analyze and recommend the digital channels that make sense for each business's audience and goals, maximizing their reach and engagement.
Social Media: Create recommendations for social media presence, engaging with followers, responding to inquiries, and creating content that drives engagement. Social platforms include but not limited to LinkedIn, You Tube, Facebook, X, Instagram, TikTok, etc.
Content Management: Advise businesses on best practices to create, curate, and manage engaging content tailored to target audiences, ensuring consistency in tone and branding.
SEO and SEM: Create recommendations to optimize digital content for search engine visibility, including AI overviews. Create search engine marketing campaigns to drive traffic and conversion including PPC (pay-per-click) efforts.
Paid Advertising Strategy & Optimization: Evaluate and advise on the optimization of paid advertising efforts across multiple platforms, including Google, Bing, Amazon, and other digital marketplaces. You will be responsible for assessing current performance, identifying areas of budget inefficiency, and recommending data-driven strategies to enhance targeting precision and maximize return on ad spend (ROAS).
Optimize Website Presence: Evaluate and provide recommendations to optimize company websites for usability, mobile responsiveness, and search engine visibility.
Lead Generation: Create strategies to generate leads and nurture them throughout digital channels.
Drive Data-Driven Decisions: Put analytics at the center of every digital marketing recommendation, which include key performance indicators (KPIs) for campaigns and initiatives.
Cultivate User Relationships: Advise on building meaningful digital marketing connections that foster loyalty and satisfaction through personalized experiences and thoughtful touchpoints throughout the user journey.
Implement: Encourage curiosity and a growth mindset through regular reviews, asking the right questions, and helping teams identify opportunities for ongoing optimization. Guide and monitor execution of recommendations.
Empower Business Teams: Outside of consultant engagements share digital marketing expertise through teaching opportunities, workshops, and training that benefit companies across RPM.
QUALIFICATIONS AND COMPETENCIES
Bachelor's Degree in Digital Marketing, Communications, Public Relations, or related field required.
3-5 years' professional experience in digital marketing or related roles.
Strategic mindset with proven experience designing digital marketing strategies across multiple business units or brands
Expertise in digital marketing, digital user journey optimization & relationship development, analytics, in both B2C and B2B segments (preferred)
Google Analytics and Amazon Ads Certified
Proven experience managing comprehensive paid advertising campaigns across Amazon and Google platforms, including all ad formats such as Performance Max, Search, Display, and others.
Past success partnering with diverse teams to deliver high-impact results
Ability to share complex digital concepts in straightforward, actionable terms
A collaborative approach that empowers others and builds lasting partnerships
Passion for exploring the newest tools, trends, and solutions in digital marketing
Drive to discover and adopt emerging technologies, digital innovations, and new platforms & systems, including generative AI.
Strong consultative, relationship building, and interpersonal skills in dealing with all levels in the organization
Excellent writing, communication, presentation, and marketing skills
LEADERSHIP TRAITS
Strategic Planning: Is proactive, forward-looking and can anticipate trends. Has vision and can create competitive and breakthrough strategies and plans.
Change Management: Ability to adapt to change, anticipate future needs, is flexible, overcomes resistance to change, and demonstrates managerial courage.
Problem Solving: Able to understand and evaluate complex issues and devise and implement successful solutions. Is focused on results, can see hidden problems, and takes logical approach and probes fruitful sources for answers. Is proactive and decisive in nature.
Communication: Has effective verbal communication and presentation skills, has effective writing abilities (clear and succinct), has executive presence, has active listening abilities, and can convey important or critical messages that have the desired effect.
Collaboration: Identifies opportunities for shared resources, seeks partnerships, is a team player, and involves others. Builds commitment, fosters open dialogue, and supports diversity and input from all team members. Is open-minded and transparent.
Decision Making: Uses critical thinking skills, has a track record of making high quality decisions, does not hesitate when making decision, is confident, and is action oriented.
Developing Others: Coaches others and nurtures emerging leaders. Is a keen listener, provides challenging/stretch assignments, encourages development, confronts, and deals with performance issues effectively and delegates tasks effectively to develop others.
Judgment: Adopts strategic, analytical, and carefully weighted decision-making process in the evaluations of alternative scenarios.
Financial Acumen: Has demonstrated financial acumen, can successfully budget, and forecast, and understands cost implications of decisions.
Integrity & Commitment: Demonstrates integrity, has commitment, shows moral courage, demonstrates emotional intelligence, is value-driven, respects the Company culture, and demonstrates responsible entrepreneurship. Has a can-do attitude and the desire to go above and beyond.Target Salary Range: $125,000 - $140,000, bonus eligible
From big benefits to small, we take care of our associates! After 30 days of employment, you will be eligible for a benefits package that includes medical, dental, life, disability and business travel insurance, flexible spending accounts, EAP, stock purchases and vacation/sick days/parental leave. We also offer a 401(k) plan after three months of employment. Associates are vested in the RPM Pension plan after completing five years of service. RPM Consumer Group offers 9 paid holidays and one floating holiday per year. You are also eligible to earn three weeks of vacation on an annualized basis.
RPM Inc. is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class.Apply for this ad Online!....Read more...
Day-to-day responsibilities will revolve around the tactical execution of marketing strategy. These will include:
Creation and scheduling of social media posts
Listening to social activity and responding across the network businesses
Research tasks (for campaign-based activity, sourcing merchandise and event organisation)
Use of social scheduling tools and Content Management Systems to administrate websites, including improving Search Engine
Optimisation (SEO)
Budget/supplier management and reporting on the performance of digital marketing channels using analytics tools
There will be the opportunity to initiate and create copy for omnichannel campaigns and to design email campaigns using our Customer Relationship Management system with an integrated mass mailing function
Training:
An apprenticeship includes regular training with a college or other training organisation
At least 6 of your working hours will be spent training or studying
Training Outcome:
Upon successful completion of the apprenticeship, the right candidate could progress to be offered a full-time position
The marketing role may be a gateway to further career opportunities
Progressions with higher level apprenticeships are also available
Employer Description:The employer is well established with a long trading history and a good reputation in their industry.Working Hours :Monday - Friday, between 9.00am - 5.00pm.Skills: Communication skills,IT skills,Customer care skills,Team working,Creative....Read more...
Plan, create and optimise marketing and advertising campaigns, including landing page and keywordperformance, content quality, audience groups, conversion optimisation and technical set-up
Monitor and test digital marketing and advertising campaigns for performance
Create and write high quality engaging copy content for blogs, social media and websites that is purposeful, useful for users and meets search engine criteria
Plan and execute photography and videography shoots
Manage social media scheduling and improve online presence
Evaluate and report on work actioned, page feeds and activity showing evidence of results
Support website content updates
Carry out comprehensive research through Google etc. and undertake keyword research
Attend meetings and present campaign results
Respond to messages and queries through social media platforms
Respond to comments on social media and blog platforms
Keep up to date with the latest marketing trends
Have the ability to complete the Level 3 Multi-channel Marketer Apprenticeship and Functional Skills
Have a flexible approach to work as it may be necessary to attend meetings and events outside normal working hours
Training:Multi-channel Marketer Level 3.
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
The training will take place at one of our schools
There will be off the job time allocated to allow you to complete coursework
Training Outcome:Potential permanent marketing role within our Trust.Employer Description:We are one team with one goal, committed to our vision to provide a transformative education from 2-18. We
serve 3000 children and young people. Approximately 1600 children aged 3-11 attend our six primary schools,
spread across the villages that make up our locality. The majority of our primary pupils attend our secondary
phase, Brigshaw High school. This presents a unique opportunity for us to cohere a powerful cradle to career
journey for our children and communities.
Our schools are:
Allerton Bywater – 433 pupils serving the village of Allerton Bywater
Brigshaw High School – 1400 pupils
Kippax Ash Tree – 341 pupils serving the central part of the village of Kippax
Kippax Greenfield – 164 pupils serving the western side of Kippax
Kippax North – 244 pupils serving the northern side of Kippax
Methley – 427 pupils serving the village of Methley
Swillington – 178 pupils serving Swillington villageWorking Hours :Monday to Friday, term time only, 32.50 hours on the job. Working hours TBCSkills: Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Team working,Creative,Initiative....Read more...
You’ll be learning from a team of specialists in their field, and working as part of a growing business has fabulous rewards; you’ll be an integral part of the team and will see the results of your work make a direct impact on the business.
You will learn things such as:
Content creation including photography and film
Seasonal marketing campaigns
Designing graphics
Writing articles/ebooks/blogs
Search engine optimisation (SEO)
Google Analytics
Website design and updates
Social media
Training:During this advanced apprenticeship, you will learn a vast range of knowledge, skills and behaviours, covering topics such as:
Brand management
Content creation, SEO and utilising AI
Online and offline marketing, including Google Ads certification
You will undertake the ground-breaking Professional Apprenticeships Multi Channel Marketer Level 3 qualification.
Professional Apprenticeships are an Ofsted Outstanding rated provider, and also hold the title of Bristol and Bath Apprenticeship Training Provider of the Year for 2021.
The training is delivered using a hybrid model and can be delivered fully remotely if needed. You will have monthly 1-2-1s with your assigned tutor, along with monthly group sessions, where one topic will be covered in detail, and you will have the opportunity to meet and work with all the other apprentices on the course.
The programme is designed to mould you into a high-level, all-rounded digital marketer. You will learn in detail about:
Principles of Marketing
Social media
Brand management
Creating content
Evaluating and reviewing campaigns
Paid media (PPC) and much more
These modules are designed to jump-start your career and make you stand out in an increasingly competitive field, boosting your future earning potential.Training Outcome:
Progression and development is key and you can look forward to exciting opporuinities to specialise following successful completion of your apprenticeship
Employer Description:Professional Apprenticeships is an apprenticeship provider built by apprentices, for apprentices. Founded in 2016, we help people find their dream apprenticeship and start amazing careers.We are based in South Bristol and are a close-knit team, enjoying social events outside of work.Working Hours :Monday - Friday, 9.00am - 5.00pm.Skills: Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Number skills,Analytical skills,Logical,Team working,Creative,Initiative,Non judgemental,Patience....Read more...
