Digital Marketing Apprentice

Plan, create and optimise marketing and advertising campaigns, including landing page and keyword
performance, content quality, audience groups, conversion optimisation and technical set-up Monitor and test digital marketing and advertising campaigns for performance Create and write high quality engaging copy content for blogs, social media and websites that is purposeful, useful for users and meets search engine criteria Plan and execute photography and videography shoots Manage social media scheduling and improve online presence Evaluate and report on work actioned, page feeds and activity showing evidence of results Support website content updates Carry out comprehensive research through Google etc. and undertake keyword research Attend meetings and present campaign results Respond to messages and queries through social media platforms Respond to comments on social media and blog platforms Keep up to date with the latest marketing trends Have the ability to complete the Level 3 Multi-channel Marketer Apprenticeship and Functional Skills Have a flexible approach to work as it may be necessary to attend meetings and events outside normal working hours

Training:

Multi-channel Marketer Level 3.

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

The training will take place at one of our schools There will be off the job time allocated to allow you to complete coursework

Training Outcome:

Potential permanent marketing role within our Trust.

Employer Description:
We are one team with one goal, committed to our vision to provide a transformative education from 2-18. We serve 3000 children and young people. Approximately 1600 children aged 3-11 attend our six primary schools, spread across the villages that make up our locality. The majority of our primary pupils attend our secondary phase, Brigshaw High school. This presents a unique opportunity for us to cohere a powerful cradle to career journey for our children and communities. Our schools are: Allerton Bywater – 433 pupils serving the village of Allerton Bywater Brigshaw High School – 1400 pupils Kippax Ash Tree – 341 pupils serving the central part of the village of Kippax Kippax Greenfield – 164 pupils serving the western side of Kippax Kippax North – 244 pupils serving the northern side of Kippax Methley – 427 pupils serving the village of Methley Swillington – 178 pupils serving Swillington village

Working Hours :
Monday to Friday, term time only, 32.50 hours on the job. Working hours TBC

Skills:
Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Team working,Creative,Initiative