Paid Marketing Manager
PAID MARKETING MANAGERSALISBURY - HYBRID WORKING UP TO £50,000 + EXCELLENT BENEFITS + FANTASTIC CULTURE
THE COMPANY: We're exclusively recruiting on behalf of leading and highly successful business who is looking to expand their operation due to the continued success of the company.
After a record breaking year in 2023, they are due to open new locations this year and continue to expand their marketing function.
Due to this growth they have a fantastic opportunity for a Paid Marketing Manager to take over paid and organic activity including PPC, SEO and social media.
If you are an experienced Paid Marketing Manager / Digital Marketing Manager / Senior Digital Marketing Executive / Senior Marketing Executive / Campaign Marketing Executive / PPC Executive / Paid Marketing Executive / SEO Executive and looking for a new challenge in a growing business who offer fantastic career prospects and development, this opportunity is not to be missed! You'll be joining an ambitious business who are on rapid trajectory, therefore, this role would suit a highly ambitious individual who is keen to grow with the company.
THE PAID MARKETING MANAGER ROLE:
Managing the Online Marketing Executive and Marketing Coordinator
Utilising existing content and strategy to execute the Digital Marketing strategy and calendar
Creating an effective SEO, PPC, Social Media and web strategy
Managing multi-channel PPC Campaigns with full funnel approach strategy
Responsible for planning, budgeting, continuous optimisation, and performance analysis/reporting
Managing budgets of £300,000 + and ensuring strong ROI / ROAS
Analysing the success of campaigns and improving future campaigns
Day-to-day management of paid and organic activity across Google and social media
Setting up reporting templates, producing monthly reports, and providing strategic recommendations based on performance
Managing Paid Social
THE PERSON
Must have strong experience in a Paid Marketing Manager / Paid Digital Marketing Manager / Paid Digital Marketing Executive / Digital Marketing Manager / Senior Digital Marketing Executive / Senior Marketing Executive / Campaign Marketing Executive / PPC Executive / SEO Executive role, or similar
Have solid experience of Google Ads, Bing Ads, Google Analytics, Google Tag Manager
Good experience of Display, Search and Remarketing campaigns
Experience of managing budgets in the range of £300,000
Experience of Paid Social on Facebook
Experience in Leisure / Outdoor Business Industry
B2C Marketing Experience
Excellent communication and writing skills
Strong analytical skills with a growth-mindset and positive attitude
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