Multi-Channel (digital) Marketing Apprentice
Create eye catching content for digital and print use
To record and edit video and upload content to social media
To take photographs of events or activities for use on social media platforms and edit when required
Being brand aware and ensuring all content is relevant and suitable for publication
Work with communications and events team to create digital campaign that promote council services, events and improve understanding of what the council does
To produce high quality graphics and content for digital and print use
Understand the principles of writing for the web and accessibility
To use graphic design packages Canva and InDesign
To use social media analytics to produce reports and recommendations
Understand the principles of paid for social media advertising
To develop relevant skills to be able to effectively manage own workload
To support the development of internal channels including text, vloging and video diaries, stories and galleries, games and quizzes
Keep notice boards up to date and relevant and create staff news areas in office spaces
Support with event delivery and preparing and promoting council events as directed by communication and events team members
To participate fully in team events and activities and support the work of the communications and customer experience team
Training:
This programme is delivered via a day release delivery model which means that one day per week, your attendance is required at our Derby Road, Mansfield campus. This attendance is required during term time only.
Training Outcome:
Further career progression would be considered for the right candidate but this is a discussion point for the later part of your apprenticeship.
Employer Description:
Mansfield District Council provides a wide range of services across the district . By joining us you will be helping to contribute towards making the Mansfield district a better place to work and live. The Council's vision is to create a more positive image of the area of Mansfield district to develop people, businesses and investment in the area. We also want to improve confidence, pride and dignity so that everyone can enjoy a good quality of life in their neighbourhoods and communities.
Working Hours :
08:30 - 17:00, Monday to Friday. Flexible hours working system is in place (with lunch break not paid).
Skills:
Communication skills,IT skills,Attention to detail,Organisation skills,Presentation skills,Analytical skills,Logical,Team working,Creative,Initiative