Marketing Executive Apprenticeship Level 4
Create a content calendar that supports general brand awareness, but also promotional periods e.g. Black Friday
Create on-brand ‘organic’ content for different platforms - Instagram, Facebook, YouTube, LinkedIn
Manage paid/promoted social media advertising campaigns, including creating the ad content (Canva)
Evaluate effectivity of all social activity - organic, collab and sponsored
Identify suitable content creators and influencers for new collaborations
Manage collaborations
Manage email marketing campaigns to trade customers (Mailchimp)
Assist with writing, design and distribution of printed newsletter to trade customers
Assist with photography and videography - prepping/sourcing sets, products and props, liaising with photographers and videographers, installers, presenters
Assist with internal communications, presentation of company and its brands - e.g. signage inside/outside buildings and offices, welcome screens for visitors, branded clothing for employees etc.
Assist with exhibitions - liaise with exhibition stand designers/builders, exhibition organisers, communication campaigns to customers pre-exhibition and post-exhibition
Manage sales literature, brochures and information packs
Assist with organisation of open/visitor days
Manage promotional items - sourcing appropriate
Training:
Marketing Executive Level 4.
The apprentice will have an 80% - 20% split of working on the job and Learning off the job. The off the job learning will be split into job shadowing, assignments, research uploading work to an online portfolio.
As an "on-site" delivery the apprentice will be supported in situe by an assigned tutor through online meetings, who will also meet regularly for reviews.
There will be no need to travel to a college as all training will take place in the workplace.
Training Outcome:
Once qualified the apprenitce will be eligable to apply for a full-time position within the company. Higher level training is possible.
Employer Description:
Training & Apprenticeships in Construction Ltd (TrAC) is a DfE approved Flexi Job Apprenticeship Agency who will employ you for the duration of the apprenticeship and pay your salary. You should be aware that you will be placed with a host employer but you will not be employed by them. Your placement may change during the course of your apprenticeship but TrAC will employ you throughout, as well as continuing to support you into employment or further learning at the end of your apprenticeship.
Working Hours :
Monday to Friday, 9.00am to 5.00pm.
Skills:
Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Number skills,Analytical skills,Logical,Team working,Creative,Initiative