Senior Marketing Executive / Marketing Manager (Law firm)

Senior Marketing Executive / Marketing Manager (Law firm)

Location: Preston, Lancashire

Salary: £28k - £33k + Excellent Benefits

Job Type: Full Time, 36.25 hours per week

An award-winning law firm with multiple offices in the UK are looking for an experienced Marketing Executive/Marketing Manager to drive the marketing strategy within their Insurance, Public Sector, Care, and Regulatory service areas.



The Role:

This is a customer-focused and high-standards role that will also provide a sustainable work-life balance.

You will help to develop and implement marketingplans that will drive the growth of theinsurance and public sector teams.

Responsibilities:

? Collaborating with Insurance Partners to formulate and execute comprehensive marketing plans for their department.
? Partnering with stakeholders from the Public Sector, Care & Regulatory Services to implement effective marketing strategies aligned with their goals.
? Planning and executing marketing campaigns aimed at fostering stronger relationships with existing clients and identifying new business opportunities.
? Creating compelling video and podcast content to enhance social media and web engagement.
? Organizing targeted events, conferences, and industry exhibitions to maximize networking and business development opportunities.
? Working closely with advisors and their PR agency to promote thought leadership through press coverage, industry-specific editorial, and web articles.
? Implementing SEO techniques to drive traffic to department pages and ensuring the content is captivating and regularly updated.


Requirements:

? Previous experience working in a similar role (ideally, worked for a law firm/Public sector/ Insurance company)
? Relevant degree or equivalent professional qualification
? Experience working with multiple stakeholders
? Demonstratable postgraduate Marketing experience preferably in a professional services environment.
? Experience in developing