PR Lead

Ready to take the next step in digital PR? We’re looking for a seasoned PR or communications professional to manage a varied enterprise portfolio for a global, award-winning agency. You’ll merge high-impact media relations with SEO strategy to elevate brand reputation and maximize search visibility. 

Job Overview
This Digital PR Lead role is a strategic, client-facing position where you’ll expand brand awareness and shape how clients are seen online. Acting as the main point of contact for enterprise-level accounts, you’ll own the success of each digital PR programme, from strategy through to execution.

Here’s what you’ll be doing:
Developing integrated promotional strategies across multiple channels to increase search and GEO visibilityNegotiating and managing paid blogger and influencer collaborationsResearching publishers and journalists, and building strong relationships with key media contactsCreating pitch angles, writing pitch emails and managing outreachWorking with journalists to secure and finalise media placementsEarning high-quality unpaid media coverageResearching publishers and journalists, and building strong relationships with key media contactsBringing fresh ideas, approaches and tactics to client work and the wider teamStaying across digital market trends and changes in the online business landscapeAligning digital PR programmes with each client’s objectives and the wider account team’s goalsManaging multiple deliverables, deadlines and client and partner requirementsTracking and analysing campaign performance using platform analytics and tools such as SEMrush, Writesonic, Sprout Social, Meltwater and Rival IQCoaching specialists and interns on digital PR tasks and initiativesClearly explaining every part of a digital PR strategy to clients and how it supports their larger campaigns

Here are the skills you’ll need:
3 to 5 years’ experience in PR, communications or digital marketingA bachelor’s degree in PR, communications or a related fieldA proven track record of earning media coverageExperience researching and delivering blogger and influencer partnershipsUnderstanding of paid social media best practiceConfident written and verbal communication skillsStrong organisation and time management skillsA working knowledge of Google AnalyticsStrong understanding of SEO and GEO best practice, with the ability to link digital PR activity to overall SEO performanceA strategic, persistent, friendly and agile approach focused on delivering results

Work Permissions
You must reside in the United States and have the legal right to work there. Visa sponsorship is not available at this time.

Here are the benefits of this job:
Base salary of $80,000 to $95,000 DOEDiscretionary annual bonus of up to 10% of salaryMedical, dental and vision cover with a choice of plansFlexible paid time off16 weeks’ maternity leave and 6 weeks’ paternity leaveHSA with employer contribution, plus healthcare and dependent care FSAsEmployer-paid disability, life and AD&D insuranceWellbeing app subscription and virtual healthcare support401(k) retirement plan with Roth optionHome office technology stipendClear progression from Digital PR Lead through to Manager, Associate Director and Director level

Digital PR continues to offer excellent career opportunities for professionals who enjoy combining creativity, media relationships and measurable results. A Digital PR Lead plays a vital role in shaping brand reputation, earning valuable coverage and strengthening search performance for clients. This Digital PR Lead opportunity provides an excellent platform to grow your leadership skills while managing enterprise accounts within an award-winning global agency.