Assistant Manager Sales Marketing
Start: ASAP
Salary: Negotiable
Languages: German and English
Location: Dusseldorf
Drive New Business. Build Relationships. Deliver Growth.
I am looking for a proactive, commercially driven Assistant Sales & Marketing Manager to join our client in Düsseldorf.
This is a role for a true hunter—someone who enjoys identifying new opportunities, building a strong local network, and converting corporate, MICE, group, and event business into profitable revenue.
You will support the commercial strategy while taking ownership of proactive sales activity, key-account development, and market intelligence.
Your Responsibilities
Sales Development
Identify, approach, and convert new business opportunities across corporate, MICE, groups, events, associations, travel agencies, and local business partners.Build and maintain a strong network within Düsseldorf and the wider North Rhine-Westphalia market.Conduct proactive sales calls, client meetings, site inspections, presentations, and follow-up activity.Develop tailored proposals combining guestrooms, meeting space, events, food and beverage, and additional hotel services.Negotiate commercial terms, secure agreements, and convert qualified opportunities into confirmed business.Manage and grow a portfolio of key accounts, ensuring regular contact, account reviews, and a clear pipeline of opportunities.Achieve agreed revenue, occupancy, market-share, and conversion targets.MICE and Corporate Sales
Bring deep knowledge of the Düsseldorf MICE market, including corporate clients, agencies, event organisers, associations, and conference decision-makers.Develop relationships with meeting planners, event agencies, corporate bookers, and local industry partners.Identify meeting, conference, incentive, exhibition, and event opportunities.Work closely with the Events and Operations teams to ensure accurate handovers and excellent delivery of confirmed business.Support the positioning of the hotel as a preferred venue for corporate meetings, conferences, and events.Marketing and Market Intelligence
Support the development and execution of the hotel’s sales and marketing plan.Contribute to campaigns, promotions, client events, networking activities, trade shows, roadshows, and familiarisation trips.Represent the hotel professionally at external events and in the local business community.Monitor market trends, competitor activity, demand patterns, and customer expectations.Share commercial insights and recommendations with the sales leadership team.Maintain accurate and up-to-date client, account, lead, and activity data in the CRM.Team and Commercial Support
Work closely with Sales, Revenue, Marketing, E-commerce, Reservations, Events, and Operations.Support the wider sales team in achieving commercial objectives and maximising revenue opportunities.Contribute ideas for new business development, campaigns, partnerships, and market-activation initiatives.Support cluster opportunities and cross-selling where relevant.What We Are Looking For
Fluent German and English, both written and spoken.Previous experience in hotel sales, corporate sales, MICE, events, travel, or a comparable commercial role.Proven experience in proactive new-business development and key-account management.Strong existing network within the Düsseldorf market and/or North Rhine-Westphalia.Excellent knowledge of the MICE and corporate segments.A natural hunter mentality: confident, persistent, commercially curious, and comfortable approaching new clients.Strong negotiation, presentation, communication, and relationship-building skills.A self-starter who takes ownership, works independently, and follows opportunities through to conversion.Excellent organisational skills and the ability to manage multiple priorities.A positive, flexible, and solutions-focused approach.Experience with CRM systems, hotel sales systems, and Microsoft Office is an advantage.