Eyewear Business Development Manager
Zest Optical is working in partnership with a growing international eyewear business to recruit an ambitious and commercially driven Business Development Manager to spearhead the development of its eyewear portfolio across the UK. The successful candidate will ideally be based in the Midlands or South of England and be comfortable travelling across the UK as and when required.
This is a fantastic opportunity for an experienced optical or eyewear sales professional looking for something a little different from a traditional territory management role.
With several innovative product ranges being introduced to the UK market, the successful candidate will play a pivotal role in establishing the business, developing new distribution partnerships and building a strong customer base from the ground up.
Rather than inheriting an established account base, you'll have the autonomy to identify opportunities, develop relationships and shape the future direction of this exciting area of the business.
Business Development Manager – Role
Take ownership of business development activities across the UK optical market, focusing on securing new accounts and expanding distribution
Introduce and establish an innovative portfolio of eyewear products, including smart glasses, premium frames and optical accessories
Identify and develop new business opportunities with independent opticians, regional optical groups and key industry accounts
Build strong relationships with practice owners, buyers and key decision-makers
Develop and implement a strategic sales plan to drive market penetration and sustainable revenue growth
Deliver engaging product presentations, demonstrations and training to customers
Attend industry exhibitions, trade shows and networking events to increase brand awareness
Provide market intelligence and customer feedback to support ongoing product and commercial development
Become the go-to expert for the product portfolio, playing a key role in shaping its future growth within the UK market
Business Development Manager – Requirements
Previous experience in B2B sales or business development within the optical, eyewear or ophthalmic industries
Strong understanding of the UK optical market, particularly independent optical practices
Proven track record of identifying, winning and developing new business opportunities
An established network of contacts within the independent optical sector would be advantageous
Experience launching new products, brands or categories would be particularly beneficial
Commercially driven, entrepreneurial and confident working autonomously
Excellent communication, presentation and relationship-building skills
A genuine interest in innovative eyewear products and emerging technologies
Ideally based in the South of England, although flexibility may be considered for the right candidate
Full UK driving licence and willingness to travel nationally as required
Business Development Manager – Package
Basic salary of £50,000
Performance-related bonus
Car allowance
Mobile phone, laptop and business expenses
Opportunity to take ownership of an exciting and developing product portfolio
Genuine autonomy to shape the growth and direction of the business
Excellent potential for career progression as the business expands
This is an excellent opportunity for a commercially ambitious sales professional who enjoys the challenge of opening new doors, developing new markets and building something from the ground up.
To apply for this opportunity, please click on the Apply Now link below.