Digital Marketing Executive - Mobile App

Location: Farringdon, London
Salary: £26k-£28k
Working Arrangement: Hybrid – 3 days in the office
Contract: Full-time
Kick-start your marketing career with a world-class app growth consultancy in the heart of London.
The mobile app industry continues to grow rapidly, and at the centre of this sits a consultancy helping some of the world's leading brands launch, grow and succeed in the global app marketplace.
Based in vibrant Farringdon, this award-winning agency works with household names across entertainment, retail, health and technology.

The Company
This leading app growth consultancy delivers full-funnel mobile marketing strategies covering app store optimisation, user acquisition, retention, engagement and monetisation.
Recognised by The Sunday Times Best Places to Work 2025 and named App Marketing Agency of the Year at the App Growth Awards 2024, the business operates globally while maintaining its London headquarters.
As part of a wider digital group, the company offers opportunities for career progression, learning and collaboration across different brands and teams.

The Digital Marketing Executive Role
As a Digital Marketing Executive, you'll play a key role within the Mobile Consultancy team, working alongside experienced consultants on a variety of app marketing and growth projects.
You'll gain exposure to different areas of mobile marketing, from market research and app performance analysis to customer engagement, retention and user experience.
This is a hands-on role suited to someone who is curious, analytical and eager to learn, with a genuine interest in the digital and mobile landscape.

Here's what you'll be doing:
Assisting with launch plans for new apps, including defining target markets and supporting pre-launch marketing activitiesConducting market and competitor analysis to identify trends, opportunities and insightsSupporting clients in setting KPIs and monitoring app performance using analytics toolsAnalysing app data to identify actionable insights and opportunities to improve engagement and conversionSupporting retention strategies, including push notifications, personalised messaging and loyalty initiativesAssisting with CRM strategies designed to improve customer engagement and long-term valueSupporting monetisation initiatives, including in-app purchases, subscriptions and partnershipsConducting UX audits and helping identify opportunities to improve app usability and customer experienceReviewing customer feedback and user behaviour to identify areas for improvementWorking with product and wider client teams to gather user insights and inform recommendationsCreating reports and presentations to communicate app performance, findings and recommendationsSupporting wider digital and mobile marketing projects as requiredHere's what you'll need:
Some experience in digital marketing, ideally including multi-channel campaignsExperience or understanding of PPC and digital marketing campaignsStrong written and verbal communication skillsGood analytical and critical-thinking skills, with an ability to make sense of data and turn it into useful insightsComfortable working with Excel and presentationsA creative and empathetic approach to understanding customers and usersAn interest in mobile apps, digital marketing and technologyA strong desire to learn, develop and take on new challengesA collaborative and self-starting attitudeThe ability to work well in a fast-paced environment and remain composed when things get challengingMost importantly, we're looking for the right attitude.
We're looking for someone who is curious, proactive and genuinely passionate about digital and technology. Someone who is willing to learn, takes ownership of their work and has the grit and resilience to keep going when things don't always go to plan.
You don't need to know everything from day one. If you're enthusiastic about the mobile and digital landscape, eager to develop your skills and ready to get stuck in, we'd love to hear from you.

Work Permissions
You must have the right to work in the United Kingdom. Visa sponsorship is not available at this time.
What You'll Get
Salary of £26k-£28kHybrid working – 3 days in the Farringdon officeOpportunity to work alongside experienced app growth consultantsExposure to globally recognised brands and exciting mobile projectsPersonal development and training opportunitiesCollaborative and supportive working environmentOpportunity to build a career in the fast-growing digital and mobile marketing spaceExposure to the latest developments across mobile, digital and technologyReady to Make Your Mark in Mobile Marketing?
If you're looking for a role where you can learn, grow and work on exciting digital and mobile projects, this could be a great opportunity to take your next step.
Bring your curiosity, creativity and grit — and we'll give you the opportunity to develop your career in the world of app growth.