Social Media Manager - £50,000 - Luxury Care Home Group

Social Media Manager - £50,000 - Luxury Care Home Group
London | Hybrid

We’re working with a fantastic luxury senior living group who are looking for a Social Media Manager to join their growing marketing team. This is a brilliant opportunity for a commercially focused social media professional who wants to take ownership of the strategy, manage paid campaigns and, most importantly, drive leads and enquiries through social media. You’ll be working as part of a marketing team alongside the Head of Marketing and Marketing Manager, with responsibility for the social media strategy across the group and its individual residences. This is a strategy-led role with real ownership. The focus is not simply on followers and engagement, the goal is to create social activity that generates genuine enquiries and leads for the business.

You will:

Lead the overall social media strategy across Instagram, Facebook and LinkedInManage daily content, scheduling and social media activityCreate content plans for individual residences and larger campaignsWork closely with Sales Managers to create content that supports each residenceManage paid social campaigns and budgets across MetaDrive lead generation through both organic and paid socialMonitor performance, analyse results and optimise campaignsManage agencies and external creative partnersSupport content creation for key campaignsEnsure the brand, tone of voice and visual identity are consistently represented

What we’re looking for:

Strong in social media strategy and executionCommercially minded and genuinely understands lead generationExperienced managing paid social campaigns and budgetsConfident across Meta, Instagram, Facebook and LinkedInAble to use data and performance to shape social strategySalesforce experience would be a bonus, but is not essential

If you are keen to discuss the details further, please apply today, send your CV to Kate B, or call 0207 790 2666.