Ai & Digital Marketing Apprentice

You will also play an important role in helping shape our public identity as Graded continues its transition into a broader production company working across commercials, television and feature films.

Key Responsibilities

AI Marketing & Business Growth

Research and explore emerging AI tools that can improve marketing, business development and creative workflows. Use AI to support audience research, market analysis and competitor insights. Help develop intelligent marketing campaigns across multiple platforms. Assist with AI-powered prospect research and personalised client outreach. Explore marketing automation opportunities that improve efficiency across the business. Analyse campaign performance and identify opportunities for continual improvement. Support lead generation and business development initiatives through intelligent use of AI.

Brand & Content

Manage Graded's digital presence across LinkedIn, Instagram and other relevant platforms. Plan, schedule and coordinate social media campaigns. Write engaging copy using both traditional writing skills and AI-assisted workflows. Create or coordinate digital marketing assets including graphics, photography and short-form video. Maintain a consistent tone of voice across all communications. Assist with website updates, SEO improvements and content optimisation. Support the creation of newsletters, case studies and marketing collateral.

Company Development

Support the ongoing Graded rebrand across website, social media and marketing materials. Help develop and maintain brand guidelines. Work closely with senior team members to develop marketing strategies that support long-term business growth. Contribute fresh ideas that help shape the future direction of the company. Take ownership of marketing projects and confidently manage your own workload.

Production Support

Join productions where appropriate to capture behind-the-scenes content. Work alongside production teams to identify marketing opportunities during shoots. Assist with creating award submissions, project write-ups and portfolio content. Help communicate the creative process behind our work through engaging storytelling.


Essential Skills A strong understanding of social media platforms including LinkedIn, Instagram and TikTok. Excellent written English and communication skills. Confidence using Canva, Microsoft Office and Google Workspace. Strong organisational skills and attention to detail. Confidence learning new software independently. An interest in marketing analytics and audience insights. A passion for film, television or creative production. A proactive attitude with a willingness to take initiative and continually develop your skills.

Desirable Skills Experience using AI platforms such as ChatGPT, Claude, Gemini or similar. An understanding of prompt engineering or AI-assisted workflows. Experience with Adobe Creative Cloud and/or DaVinci Resolve. Basic website editing experience. Photography or videography skills. An understanding of SEO and website optimisation. Experience using CRM systems or an interest in sales and business development.

Training:

The training will take place once a month at Creative Process Digital:

Training covers:

Marketing strategy & branding Content creation & SEO AI tools including ChatGPT, Claude & Gemini Paid advertising (Meta, Google, LinkedIn & TikTok) Email marketing & CRM automation Analytics, reporting & GA4 Multi-channel campaign planning and execution

Training Outcome:

Opportunity to grow into a permanent Marketing & Growth Executive role as the company continues to expand

At Graded, we're not looking for someone to simply use AI.

We're looking for someone who wants to help define how AI can responsibly support the future of the creative industries.

We believe the best ideas will always come from people, with AI acting as a powerful tool to amplify creativity, improve efficiency and unlock new opportunities rather than replace the creative process.

If you're excited by emerging technology, passionate about storytelling and want to help build the next generation of production company, we'd love to hear from you.

Employer Description:

About Graded Films

Graded Films is an independent and award winning film and video production company based in Arundel, West Sussex.

Our work spans commercial campaigns, branded content and video for the arts. Alongside this, we're investing heavily in scripted television and feature film development, with multiple projects currently in active production development.

As the business evolves, we're looking for someone who wants to help tell that story and grow with the company into its next era.

The creative industries are changing rapidly. Artificial Intelligence is transforming the way businesses communicate, research opportunities, create content, understand audiences and build lasting client relationships.

At Graded, we believe AI should enhance creativity, not replace it. We're looking for someone who shares that mindset and is excited to explore how emerging technology can help a creative business grow.

Working closely with our production and post team, you'll help develop our marketing strategy, strengthen our digital presence and experiment with new AI-powered workflows that improve the way we market our work and engage with prospective clients.

This is far more than a social media role. You'll have the opportunity to influence how Graded presents itself to the world as we continue our evolution from a video production company into a business producing high-end commercial work, scripted television and feature films.

You'll be encouraged to question existing processes, test new ideas and become an important voice within the business.

We're Looking For Someone Who.

Has a genuine interest in AI and how it can be applied within the creative industries. Enjoys solving problems and finding smarter ways of working. Loves marketing, storytelling and communication. Is naturally curious and enjoys experimenting with new technology. Is organised and capable of managing multiple projects simultaneously. Can work independently while collaborating effectively within a creative team. Has excellent written communication skills. Wants to build a long-term career within the film and television industry. Is excited about helping shape the future of a growing production company.

Working Hours :
Monday - Friday Shifts TBC. 37.5-hour working week

Skills:
Communication skills,Attention to detail,Organisation skills,Problem solving skills,Analytical skills,Logical,Team working,Creative,Initiative