Sales Executive Apprentice

The successful apprentice will be based on a hybrid working model, with access to the company’s office located in Warrington. 

This role will also require occasional travel to London and Manchester to attend events, conferences, and other business-related activities.

The Landscape

Purple Story is a well-established consultancy with a strong reputation and a strong returning client base. The challenge isn't the quality of what we do — it's making sure enough of the right people know we exist consistently. Karen currently leads much of the relationship-building personally, but as the business scales, we need a dedicated sales function that keeps the pipeline flowing with focus and regularity.

You'll be joining a business that moves fast, communicates directly, and expects everyone to bring their brain to work. There's no rigid playbook handed to you on day one. There's HubSpot, a growing LinkedIn presence, a suite of proven programmes, and a founder who knows exactly what good looks like — and will invest in helping you get there.

The Boundaries

You won't be making final calls on pricing, proposals, or contracts (Yet) — those sit with Karen. What you WILL own is the CRM, the prospecting activity, event preparation and follow-up, and the relationship-nurturing in the early stages of the pipeline. As your confidence and competence grow, so does your responsibility. The long-term expectation is that you take a client from their very first interaction with Purple Story all the way through to delivery and the ongoing relationship.

You'll have access to HubSpot, LinkedIn, and a range of AI tools. You'll be expected to get genuinely good at all of them — not just use them, but understand how to make them work harder for the business.

The Non-Negotiable Context

We are a small business. Every person counts and every action has a ripple effect. You will be visible — to Karen, to prospects, and to the wider Purple Story network. You represent the brand every time you send a message, pick up the phone, or walk into a networking event in your Purple Story kit.

You'll work hybrid across three environments: our co-working base in Warrington, from home, and at client-facing events and locations. You need to be someone who can manage their own time and energy across all three without needing to be managed. Purple Story branded merchandise is provided for all client-facing days — wear it with pride, not compliance.

HubSpot CRM Quality: Clean, current, and genuinely useful at all times — no chasing required. Reviewed monthly

New pipeline prospect: Minimum 10 qualified new prospects added to the pipeline each month.

Event follow up speed: All follow-ups from events completed and logged within 48 hours of attendance.

LinkedIn Outreach Activity: Consistent, trackable volume of meaningful outreach weekly — volume agreed with Karen, reviewed monthly.

Pipeline Reporting: Accurate pipeline report delivered on time every week. Karen opens it and immediately knows where things stand.

Apprenticeship Milestones: All learning milestones met on schedule with no chasing from the provider.

Training:

You'll work directly with Karen Turton, which means you'll be close to real commercial decisions, real client conversations, and the real pace of a growing consultancy. This isn't a support role that hides behind a screen. It's a launchpad for a serious sales career — in a business where what you sell actually changes how organisations work.

Training Outcome:

The potential for this role is to grow with. The bigger we grow though the sales function the greater the opportunities will be – this person should be working towards becoming a sales manager in the future.

Employer Description:

At Purple Story, we’re not your average training provider. 
 
We help businesses identify how to make more money through their people. 
 
We are the heroes who transform workplaces, the rebels who disrupt the status quo, and we do it all with a side of fun! 

Working Hours :
Monday - Friday, shifts to be confirmed.

Skills:
Communication skills,IT skills,Attention to detail,Organisation skills,Team working,Initiative,Digital channel proficiency,Confident phone manner,Comfortable picking up phone,Interest in using AI,Relationship building skills,Self motivated