Commercial Revenue Manager

The purpose of this role is to drive revenue and volume performance across designated hotels by identifying commercial opportunities through demand forecasting, market analysis, and performance insights.

The Commercial Revenue Manager recommends and implements price changes and inventory adjustments to optimise yield, enhance competitiveness, and support delivery of the wider commercial strategy.

Key Responsibilities

Analyse market demand, internal performance, and competitor activity to identify opportunities for revenue growth and volume maximisationRecommend and execute dynamic pricing and inventory adjustments to optimise yield and maintain competitive positioningDevelop and maintain accurate short and long-term demand forecasts to inform commercial decisions and capacity planningGenerate regular reports on key revenue metrics, analyse variances, and provide actionable insights to stakeholdersWork closely with Sales, Marketing, and Operations teams to align pricing and inventory strategies with broader commercial objectivesIdentify new revenue streams and commercial opportunities to drive incremental growthHighlight potential risks and opportunities related to pricing and demand changes, recommending mitigation or exploitation strategiesContribute to the development and execution of hotel commercial plans and revenue goals

What the Business Is Looking For

Understanding of yield management, dynamic pricing, demand forecasting, and inventory control specific to hospitalityKnowledge of factors influencing hotel demand – seasonality, events, competitor pricing, and market segmentationFamiliarity with pricing models, discounting strategies, rate fences, and distribution channel impactsAwareness of booking channels (direct, OTAs, GDS) and their influence on pricing and revenueAbility to interpret complex data sets, identify trends, and make data-driven decisionsStrong collaboration skills – works effectively with Sales, Marketing, Operations, and FinanceExperience using revenue management systems or reservation systemsSkilled in Excel (pivot tables, lookups) and analytical reporting toolsComfortable making data-led autonomous decisionsReceptive to new ideas and willing to evaluate decisions critically