Digital Marketing Apprentice
To work with the Communications & PR Officer and Digital Marketing Officer to plan and execute various digital advertising campaigns, liaising with external agencies
To assist with creating compelling case studies highlighting the successes and contributions of students, staff and external stakeholders to showcase the College's impact and achievements
To assist the Graphic Designer with the creation of promotional marketing material
To assist with writing, collating and scheduling exciting and engaging content for social media channels (Facebook, YouTube, Instagram, LinkedIn and TikTok)
To assist in taking photographs on an ad-hoc basis to support the creation of social media content
To assist in creating short-form video for various channels, including TikTok, Instagram Reels and YouTube shorts
To assist with creating social media posts at College recruitment, corporate and student celebration events
To assist the Digital Marketing Officer to monitor and evaluate social media and website analytics
To assist in updating content on the College’s website via a content management system
To assist the Communications Content Co-ordinator with maintaining and updating
the College’s website media library, in keeping with GDPR practises
Provide cover for the College’s Reception area, as and when required
Undertake such other duties commensurate with the grade of the post as may reasonably be required and you may be required to be trained to administer first aid, if necessary
Training Outcome:
You will gain a Level 3 qualification after successfully completing the apprenticeship
Employer Description:
At City College Plymouth, one of the country’s largest providers of quality education and training, we are going through a period of transition to enable us to propel education into the future. We pride ourselves on delivering a learning environment and organisational culture that impacts positively on the health, wellbeing and sustainability of our community and enables all our students and staff to achieve their full potential. City College Plymouth is home to thousands of bright and enthusiastic students and 650 talented and experienced staff. You will be joining a college that is proud of its culture, where our core values of Respect, Ownership and Integrity are there to nurture and support a passion for teaching and learning, enriching our community through knowledge, experience and skills enabling every student to be the best they can be. City College Plymouth is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. The College is an equal opportunities employer.
Working Hours :
08:30 - 16:30 with 30 minutes for lunch. Days to be confirmed.
Skills:
Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Analytical skills,Logical,Team working,Creative,Initiative,Non judgemental,Patience