Business Development & Digital Assistant Apprentice

Content Creation

Manage LinkedIn, (and possibly also TikTok or Facebook) profiles Monitor and report on social media campaigns Content creation and editing using Canva Writing compelling copy Creating impactful video/graphics content  Ensure the content and format adhere to brand guidelines Assist with branding, design and content for presentations and proposals

Web

Manage website and SEO Uploading and editing images and copy

Outbound

Run and monitor campaigns E-mail and newsletter marketing Market research

General

Researching tender opportunities Support for tender applications  Administration duties and some project support Excellent written communication skills Self motivated and able to work independently Basic understanding of, and interest in sustainability Confident in use of technology, particularly social media platforms Good interpersonal skills. Able to speak up and request clarification or share ideas Methodical approach with good attention to detail Able to prioritise workload and meet deadlines

Training:

The Multi-Channel Marketer apprenticeship equips individuals with the skills and knowledge required to plan, deliver, and evaluate marketing campaigns across multiple platforms. The programme covers key areas such as digital marketing strategy, content creation, social media management, email marketing, SEO, data analysis, and brand development.

Apprentices learn how to support business growth by understanding customer behaviours, creating targeted campaigns, and using marketing tools and analytics to measure performance. They also develop strong communication, project management, and creative skills while gaining hands-on experience in a real working environment.

The training combines structured learning with practical workplace application, ensuring apprentices can confidently contribute to marketing objectives across online and offline channels.

Training Outcome:

There will be the opportunity for the right person to evolve the position into a permanent one.

Employer Description:

Green Case is a small company, based in Brighton but working internationally to make holidays and holiday destinations more socially and environmentally sustainable. We work directly with businesses to help them shape their approach to sustainability and how to communicate it to their staff and customers and we also work directly with the authorities in destinations  that receive tourists. In the past few years we have worked to develop tourism strategy for The Federated States of Micronesia. The Bahamas, Jamaica and the island of Jersey. We also work with a brand strategy company (Llama) to help destinations integrate sustainability into the way they promote themselves. Green Case has been operating since 2012. We have two core team members, Rachel McCaffery who is the CEO and is based in Brighton, UK and Kennedy Pemberton, Director of Operations who is based in the Caribbean. We are experts in sustainable tourism but we don’t have a lot of time to communicate what we do so are excited to take on someone who can help us promote our work and open the door to new customers.

 

The role is to help grow awareness of Green Case by promoting its international expertise in sustainable tourism. It will involve a range of activities  focused around marketing and content creation (primarily for Linkedin promotion,  with the possibility to explore the effectiveness of other channels and platforms), website development, creating a database of contents and establishing the best method for engaging with them, researching business opportunities, supporting proposal development and tender applications and helping with general admin, some of which may be linked to our work making businesses and destinations more sustainable.

Working Hours :
Monday to Friday 10.00 – 17:00 30 hours per week.

Skills:
Communication skills,Attention to detail,Organisation skills,Team working,Initiative,Self Motivated,Work independently,interest in sustainability,Social Media platforms,Interpersonal skills