Sales Manager

Salary: €50.000

Start: ASAP

Languages: German and English

About the Role

The Sales & Business Development Manager is responsible for driving corporate, trade fair, and meetings & events business for the hotel.

This role focuses on building long-term client relationships, identifying new opportunities, and supporting a strong culture of proactive sales and lead generation across the property.

Your Key Duties and Responsibilities

Client Relationship Management

Build and maintain strong relationships with corporate, trade fair, and M&E clients to ensure high levels of satisfaction and loyalty.Develop and nurture relationships with national and global corporate accounts through ongoing account management.Participate fully in all sales activities including telesales, sales calls, corporate entertaining, fam trips, social events, and overseas sales trips as required.

New Business & Lead Generation

Collaborate with the Director of Sales on a proactive sales strategy to generate new business and accounts for all hotels.Identify new global RFP opportunities and submit compelling business cases for the hotel.Support and embed a culture of lead generation across the hotel teams.Identify and manage new business opportunities in the market in line with hotel strategy and the wider portfolio.Work closely with the Account Management team to nurture existing accounts and secure new opportunities, following the agreed sales process.

Planning, Forecasting & Analysis

Collaborate with the Director of Sales on rate strategy and forecasting for owned segments, identifying and analysing opportunities that fit the hotel’s business strategy.Undertake monthly tracking of corporate accounts to monitor production, identify downturns, and implement corrective actions.Analyse GDS production reports and market intelligence to develop this business channel for the hotel.Produce accurate monthly and ad hoc sales reports in a timely manner.Execute actions from quarterly sales activity plans to support business needs.

Tools, Systems & Collaboration

Effectively use all available tools to support efficient ways of working, including CRM, BI tools, market intelligence tools, and reporting systems.Represent the hotel at sales team meetings and internal/external customer events as appropriate.Work with the Group Marketing Team on monthly checklists, website updates, collateral design, and social media updates to support sales objectives.

Requirements

Minimum 3 years’ experience as a Sales Manager or Business Development Manager in hospitality.Proven experience and network in the Berlin market is essential.Strong leadership skills with the ability to influence and collaborate across departments.Excellent communication and presentation skills.Commercially aware with strong analytical skills, able to interpret key business indicators and competitive trends.Highly organised with strong planning and time-management abilities.Sales focused, results driven, and comfortable working to targets and deadlines.



  • Location: Berlin, Germany
  • Salary: €50k per year + /
  • Type: Permanent
  • Recruiter: COREcruitment
  • Posted: 18-Feb-2026
  • Posted on: careers4a.com