Partner Marketing Executive - Global Tech Co
Partner Marketing Executive – Global Tech Co
Up to £54,600 per annum
Contract role until 30th June 2023
Hybrid working 1-2 days per week in Reading and the rest working remotely.
Working for one of the biggest Technology companies in the world we are looking for an experienced Partner Marketing Executive to join their Marketing Team
As Partner Marketing Executive you will be responsible for delivering through-partner B2B marketing campaigns across Cloud Solution Areas sharing the company’s vision, influencing the outcomes and demonstrating ROI.
For named partners you will be working in partnership with sales teams to advise, guide and build quarterly marketing plans.
Plans will include demand generation, market development and/or partner readiness campaigns that align to both Partner and company business priorities.
You will also work with the rest of the Marketing Community to support the broader partner network with marketing consultations, guidance on marketing campaign planning and any marketing investment queries.
The role requires the passion and experience of working with partners, driving for results and collaboration both internally and externally.
This role has responsibility for the following:
Understanding the business priorities to share and guide the partners to support them to create and deliver GTM campaigns
Review Partners Proof of Execution (PoE) submitted and follow-up with Partners if any missing or not compliant to ensure they can be paid
Attention to detail and ability to keep accurate and up to date records of activity on the budget sheet using excel
Take compliance training and ensure that all activities you are doing are 100% compliant
Provide reporting to the rest of the team and business on partner performance
Own a partner programme, become the subject matter expert and manage execution and reporting for this programme
Being able to understand and communicate what Partner Marketing assets there are available and how the partners can access them including branding
Building good working relationships with partners and communicating our priorities clearly to the partners and agreeing outcomes against specific investment
Driving actionable insights and feed these into the monthly report
Develop plans with partners to ensure that the partners are delivering the right Go to Market (GTM) Campaigns
Being able to understand the partner needs and offer them the right Marketing Concierge package and make introductions to agencies where required.
Build internal relationships with the Territory Channel Managers (TCMs) and Partner Development Managers (PDMs).
Work with them to understand the partners’ strengths and the ecosystem.
Thrive in an environment that is fast paced and highly matrixed across many with varied priorities where you will often need to take your own initiative.
Experiences Required: Education, Key Experiences, Skills and Knowledge.
Min 3yrs experience of channel or product marketing, partner channel development, through partner marketing in the tech industry
Have an understanding of the marketing activities and how to advise partners on creating a go to market campaign
Good communication skills both written and verbal
Numeric and have the ability to work in excel and manage budgets
Ability to collaborate and work well in a team environment
Be a team player and willing to learn
A knowledge of the IT Industry and the partner channel within that is advisable
Thrive in an environment that is fast paced and highly matrixed across many teams with varied priorities
Bachelor degree required in Marketing / Business