Multi-Channel Marketing Apprentice
Work within the organisations strategic annual marketing plan as defined by the Senior Management Team
Contribute to the marketing plan, delivery or evaluation of strategic marketing activity through the creation of written planning and evaluation documents and presentations, e.g., marketing campaign, market and customer intelligence research, communicate and present to stakeholders, agencies and internal teams
Use appropriate primary and/or secondary research methods including survey tools, key word research tools and desktop research to gather marketing insight or evaluation
Use research data to inform marketing decisions, targeting, planning, delivery, execution, and evaluation
Source, create and edit content in collaboration with colleagues for appropriate marketing channels, such as website, email, social media, sales materials, affiliate marketing or event displays, ensuring that brand guidelines are met in order to achieve marketing objectives
Support and manage the cataloguing of offline and digital marketing materials and assets in line with marketing regulations and legislation including sustainability of hard copy and digital campaigns, e.g., storage and organisation of marketing materials, administering creative asset management systems, recycling/circular economy/energy consumption
Publish, monitor and respond to editorial, creative or video content via website, social media/video sharing platforms, offline platforms
Support the administration of marketing activities, e.g., organise a webinar or online/offline event; run an email campaign, run a pay per click (PPC) campaign, support press, advertising and PR activity, and partner marketing activity
Use the organisation's customer relationship management system (inhouse or externally sourced) to maintain accurate customer data and relationships are managed in the pursuit of marketing goals
Identify and use relevant/emerging trends, solutions and technologies to implement effective marketing activities
Contribute to the monitoring of marketing expenditure and activities to a specified budget and plan in line with company processes
Monitor, optimise, analyse and evaluate marketing campaigns and channels in order to deliver on marketing objectives for the organisation and/or clients, measuring marketing delivery effectiveness
Provide customer support with the support team as and when necessary to ensure all enquiries are dealt with in an appropriate timescale (Less than 30% of overall time)
Training:
Multi-channel Marketer Level 3 Apprenticeship Standard:
All training will be delivered online by Wise Origin, offering flexible, expert led instruction with interactive sessions and digital resources This ensures apprentices can develop their skills while balancing work commitments Wise Origin is a national training provider which was established in 2006. We deliver further education and provide employment opportunities through our Apprenticeship Programmes and other funded provisions We specialise in Digital, IT & Data Apprenticeships and our aim is to help businesses and individuals make wise decisions for better futures Throughout the program, you will receive dedicated support from your tutor to ensure your success Upon completing your apprenticeship, you will be awarded the Level 3 Multi-Channel Marketer Apprenticeship StandardTraining Outcome:
Ongoing career development and progression opportunities upon successful completion of the apprenticeship
Employer Description:
Learning for Futures Ltd (trading as Wise Origin) is a national training provider, proudly rated Ofsted Grade 2. Since 2006, we have specialised in delivering high-quality apprenticeship training across diverse sectors, with a strong focus on IT and Digital. Our mission is to provide nationally recognised apprenticeship programs that drive positive outcomes and qualifications. We are committed to maintaining exceptional standards of training and fostering an inclusive learning environment that empowers individuals and supports employer success.
Working Hours :
Monday - Friday, 9.00am - 5:30pm
Skills:
IT skills,Attention to detail,Patience,Communication skills