Director of Sales & Events - Luxury 5* Hotel, London

Director of Sales & Events – Luxury 5* Hotel, London
Salary: Up to £95,000 + bonus

We’re working with a prestigious 5* luxury hotel in London to find a dynamic Director of Sales & Events. This is a high-profile role for a proven sales leader who can drive revenue across rooms, meetings, and events, while leading a talented team to deliver exceptional guest experiences.

We are seeking a high-performing Director of Sales & Events to lead the sales and events strategy, driving revenue growth across all areas of the hotel. This is a fantastic opportunity to shape and execute a dynamic sales strategy for a luxury hotel that hosts world-class events, weddings, conferences, and business functions.

Responsibilities:

Develop and execute a comprehensive sales and events strategy to maximise revenue across all hotel outlets and event spaces.Lead, motivate, and mentor a high-performing sales and events team.Build and maintain strong relationships with key clients, corporate accounts, and industry partners.Collaborate with marketing, operations, and F&B teams to ensure seamless delivery of events and exceptional guest experiences.Monitor market trends, competitor activity, and industry developments to identify new business opportunities.Achieve and exceed revenue targets while maintaining the highest standards of service and brand standards.

Requirements:

Proven experience in a senior sales or events leadership role within a luxury 5* hotel or similar high-end hospitality environment.Strong track record of driving revenue growth through strategic sales initiatives and successful event execution.Exceptional leadership and team management skills.Excellent communication, negotiation, and presentation skills.Strong commercial acumen and ability to analyse market data to inform strategy.