Graduate Marketing Analyst (ASO Executive)
Excellent Opportunity for a Graduate Marketing Analyst in Central London
The Opportunity Hub UK is pleased to present an exciting ASO Executive position with a respected mobile app growth consultancy based in Central London. This Marketing Analyst role offers recent graduates the chance to develop expertise in App Store Optimisation whilst working with prominent clients including NBCUniversal and Gymshark.
About the Company
They are an award-winning mobile app growth consultancy with a team of 30 specialists offering over 80 years of combined mobile marketing experience. They provide professional app growth services to global clients and have established themselves as leaders in the App Store Optimisation sector.
The Role: ASO Executive
As a Marketing Analyst, you'll work directly on client accounts, conducting research, developing strategies, and presenting findings that impact app performance. This is a hands-on position where you'll gain valuable experience in digital marketing whilst contributing to real client projects from the outset.
Your Key Responsibilities:
Conducting comprehensive keyword research and competitor analysis to identify ASO opportunities across various app categoriesOptimising app store elements including titles, descriptions, screenshots, and metadata to improve search rankings and conversion ratesParticipating in client meetings to present findings, recommendations, and regular performance updatesCreating detailed reports that demonstrate the impact of ASO initiatives, using industry-standard analytics toolsManaging and prioritising monthly, weekly, and daily project deliverables effectivelyContributing to case studies documenting app marketing best practices and emerging ASO trendsEssential Skills and Experience:
Strong written and verbal communication abilities; experience with various content formats (blog posts, articles, social media) is advantageousGenuine eagerness to learn with the ability to accept and apply constructive feedback professionallyProactive approach with demonstrated ability to manage projects independently and deliver quality results on scheduleCapacity to work effectively in fast-paced environments and adjust to changing prioritiesClient-focused mindset with empathy and creative problem-solving skills; previous client-facing or customer service experience is beneficialProficiency in Excel and PowerPoint with aptitude for data analysis and visual presentationPrevious marketing or agency experience is desirableUnderstanding of mobile developments, apps, design, and user experience principles is a plusAuthentic interest in the mobile and digital marketing landscapeWork Permissions
You must have the right to work in the United Kingdom. Visa sponsorship is not available at this time.
Comprehensive Benefits Package:
Starting salary of £28,000 with clear progression pathway to £40,000+ within 2-3 yearsPerformance-based bonus scheme offering 10% of salary when company targets are achievedSupportive work environment that encourages collaboration and professional developmentRegular team social events including activities and outingsMonthly mobile phone bill contribution up to £30Structured personal development training programmeDirect access to senior management for career guidance and input25 days annual holiday allowance (increasing after 2 years) plus Summer FridaysCompany pension scheme and life insuranceOffice amenities including refreshments and snacks
Building a Career in Mobile App Marketing
The mobile app industry represents a significant growth sector within digital marketing, with App Store Optimisation becoming increasingly critical for business success. As a Marketing Analyst specialising in ASO, you'll develop a valuable combination of analytical, strategic, and creative skills that are highly sought after. This Central London position provides an excellent foundation for career progression in mobile marketing, offering exposure to major brands and the opportunity to work alongside experienced professionals. The role provides practical experience that positions you well for advancement in the expanding digital marketing sector.
This Graduate Marketing Analyst opportunity is presented by The Opportunity Hub UK – connecting talented professionals with leading employers across the UK.