Marketing, Communications and Digital Apprentice
To write creative and engaging content for a wide range of purposes, including web, internal communication, advertising, editorial, PR and printed material
To raise the services profile, using a targeted approach for different stakeholders and the wider public
In conjunction with Commissioners, Service/Project Managers and involving the full staff team and service users develop Marketing and Communication plans, using a range of media channels (print/social media/online/peer-led) with the service
Implement the Marketing and Communication plans to increase profile and reduce stigma by humanising the people accessing our support and by engaging/giving back to local communities
Create and distribute quarterly newsletters to Partners and Service Users including sourcing and writing case studies and news stories
Collate Service User, Significant Other, Stakeholder feedback and share with partners/wider public to demonstrate impact
Contribute to the annual Service Impact Reports encompassing annual SU survey demonstrating how engagement/ involvement has improved delivery/outcomes
Contribute to any targeted campaigns led by the local authority commissioned marketing agency December 2010 2
To post regular content on social media, researching content ideas as required
Update social media, support health campaigns/promotions/event/open days
Conduct basic website tasks such as positing and modifying content
To collate, monitor and analyse data/information and statistics as required
To manage incoming marketing enquires from staff, the public and external suppliers and respond or distribute as appropriate
To liaise with our public relations and media agency as well as staff, including senior management, to sign off quotes and source case studies for media opportunities
To brief internal and external designers as appropriate
To proofread a variety of written material
To ensure all duties adhere to the charity’s brand guidelines
Regularly attend events and other organisations to promote referrals into the service
Training:
Multi-channel Marketer Level 3 Apprenticeship Standard
Training Outcome:
Opportunities for training, career development, and progression
Employer Description:
At Change Grow Live, we’re a charity dedicated to empowering individuals and creating lasting positive change in their lives. Guided by the values Be Open, Be Compassionate, and Be Bold, our team works to support people in changing the direction of their lives, growing as individuals, and living life to its fullest potential.
Working Hours :
Work flexibly across operational sites as required. Work flexibly within an agreed number of hours of work to maintain the most appropriate level of service provision. Shifts to be confirmed.
Skills:
Communication skills,IT skills,Attention to detail,Creative,Initiative