Internal Communications Content Creator Apprentice

Purpose of Post:

In this role, you will gain hands-on experience, and receive training, while supporting the Internal Communications Manager in executing effective digital communications strategies You will contribute to content creation, data analysis, and various other aspects of our communications initiatives You will work as part of the wider Internal Communications Team and alongside our colleagues in the Media Team to support and promote our corporate messaging around the work and role of the whole organisation You will also help direct, support and amplify messaging from other areas of the City Corporation in creating an overall narrative for the organisation This will mean providing content across multiple media platforms aimed at different internal audiences representing the full range of our services You will also be required to advise other departments on how best to communicate messages through digital content and respond at short notice to demands for content creation and digital analysis

Main duties and Responsibilities:

Content Creation and Management:

Assist in creating engaging and relevant digital content across internal platforms, including intrant, video, and email newsletters with accompanying copy Collaborate with internal stakeholders to gather information and learn how to accurately represent our brand messaging Contribute to the maintenance of a content calendar and help ensure timely and consistent content delivery

Email:

Gain exposure to the creation and deployment of our email channels, including writing compelling copy, assisting with template design, and managing subscriber lists Learn to monitor campaign performance, analyse email metrics, and provide suggestions for optimisation

Analytics and Reporting:

Learn to collect and analyse data from various digital channels,
Gain experience in generating reports on key performance indicators (KPIs) to measure the effectiveness of digital communications initiatives Contribute insights and suggestions for improvement based on data analysis

Digital Support:

Support the planning, execution, and monitoring of digital campaigns Collaborate with the Internal Communications Manager to observe ad performance and assist in optimising campaigns

Market Research and Trend Analysis:

Stay updated with industry trends, emerging technologies, and best practices in digital communications Assist in conducting research on target audiences, competitors, and industry benchmarks to contribute to digital communications strategies

Collaboration and Coordination:

Work closely with cross-functional teams, such as marketing, design, and content creators, to ensure alignment and consistency in brand messaging across digital channels
Learn to assist in coordinating projects, campaigns, and events, and provide support as needed

In addition, the successful candidate will be responsible for:

Planning and organising own workload, multi-tasking as necessary to ensure deadlines are met To actively seek to implement the City of London’s Equal Opportunity Policy and the objective to promote equality of opportunity in relation to the duties of the post To perform other appropriate duties that may reasonably be requested appropriate to the grade This job description may be subject to change, in consultation with the post holder, in response to new circumstances Monitor and reply to queries and comments (in person, telephone, social media, website, emails) Any other duties which may reasonably be required of the post

Training:
You will be supported to achieve the Content Creator Level 3 apprenticeship Theoretical training will be given with the support of the training provider Practical training and support will be given in the workplace allowing you to embed your learning in the working environment You will receive hours 6 per week to support with your apprenticeship studies

Training Outcome:
On successful completion of the apprenticeship, we aim to offer a permanent role within the team if a position is available Alternatively, we shall endeavour to secure an alternative position within the City of London Corporation

Employer Description:
The City Corporation with a rich history that precedes parliament, the City Corporation has been an ever constant throughout history adapting in order to meet modern demands of the City it serves, and is home to some of the world’s most striking modern architecture. The City of London Corporation forms part of London as a whole, along with the 32 London Boroughs who have responsibility for local government services within their local area. Based at the Guildhall the City Corporation looks after and promotes the City of London.

Working Hours :
Monday - Friday, 9.15am - 5.00pm core hours. Flexibility will be required for business needs.

Skills:
Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Presentation skills,Administrative skills,Team working,Creative,Non judgemental,Patience