Commercial director
Job Title: Commercial Director - luxury hotel
Location: Amsterdam, Netherlands
Salary: €competitive
Job Title: Commercial Director - luxury hotel
Location: Amsterdam, Netherlands
Salary: €competitive
We are looking for a highly skilled Commercial Director with a strong background in marketing to drive the commercial strategy of a luxury hotel. The ideal candidate will be responsible for enhancing the hotel's market positioning, increasing brand awareness, and optimizing revenue streams. This role demands a creative and strategic leader capable of elevating the hotel's profile locally and internationally, particularly within the high-end luxury segment.
About the position:
Defines long-term brand strategy for the hotel and its facilities with the teamOversees commercial strategy aligned with brand goalsManages annual revenue budgets for rooms and events.Controls commercial budget to meet ROI targets and support hotel objectives.Leads annual action plans and KPIs for Sales, Marketing, and Distribution.Aligns efforts in Sales, Marketing, and Distribution to achieve commercial and hotel goals.Handles monthly and quarterly performance reporting.Aims for the hotel, restaurants, and bars to be recognized leaders in their market.Collaborates with HR on Employer Branding and internal communications.Develops annual Sales, Marketing, and Distribution plans, sets budgets, defines goals, and establishes team objectiveConducts supervisory board meetings and commercial team reviews.Leads reporting and focus meetings with leadership.Coaches and empowers the team to meet personal, departmental, and commercial goals.Leads the hotel's marketing strategy, brand management, and public relations, ensuring consistent messaging across all channels and decision-making for key projects.Acts as the spokesperson for press matters, managing crisis communication to protect the hotel's reputation.Qualifications:
Bachelor's degree in Marketing, sales, Business Administration, or a related field; an MBA is a plus.Previous experience in a senior commercial or marketing role within the luxury hotel or hospitality industry.Proven track record in driving revenue growth, brand positioning, and market expansion.Expertise in digital marketing, brand strategy, sales leadership, and revenue management.Strong network within the luxury travel and hospitality industry, with established relationships with key clients and partners.Exceptional communication, negotiation, and interpersonal skills.Analytical mindset with a data-driven approach to decision-making.Creative thinker with a passion for luxury lifestyle and guest experiences.Job Title: Commercial Director - luxury hotel
Location: Amsterdam, Netherlands
Salary: €competitive
If you would like to have more information about the role, please apply or send your cv to maria@corecruitment.com
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