The Company
Our client is a leading financial services organisation recognised for its forward-thinking approach, innovative solutions, and commitment to empowering Australians to achieve their financial goals. With a reputation built on trust, transparency, and collaboration, they continue to pioneer products and technologies that simplify complex financial decisions and enhance customer experience. Open to both Melbourne and Sydney.
The Opportunity
An exciting opportunity has come up for a Digital Marketing Specialist to join a dynamic and growing team. This role is ideal for someone passionate about technology, digital content, and data-driven marketing strategies.
You’ll play a pivotal role in shaping and delivering digital content, implementing marketing technologies, integrating AI into workflows, and enhancing customer experience through CX and UI/UX design. This is a fantastic chance to work at the intersection of marketing, data, and technology within a collaborative environment that values innovation and continuous improvement.
Key Accountabilities
Develop, implement, and optimise digital content strategies that drive engagement across multiple channels.
Partner with internal stakeholders to design and execute marketing workflows that integrate AI and automation.
Lead SEO and intent-based search strategies to increase organic visibility and improve search performance.
Collaborate on UI/UX design enhancements to create seamless digital experiences for customers and advisers.
Work cross-functionally with Marketing, IT, and Distribution teams to ensure digital initiatives align with business goals.
Ideal Experience
Proven experience in digital marketing, marketing technology, or a related field.
Strong background in AI integration, UI/UX design, content development, SEO, and intent-based marketing highly regarded
Proficiency in managing multi-channel campaigns, leveraging analytics, and optimising digital journeys.
Excellent communication and collaboration skills, with the ability to translate complex concepts into clear strategies.
Why Apply
Join a forward-thinking organisation driving digital innovation in financial services.
Be part of a collaborative, results-driven team that embraces creativity and new technologies.
Opportunity to make a meaningful impact through transformative marketing initiatives.
Whether you are a sports fanatic, shark diver or part-time antique collector, we celebrate your uniqueness.
Parity Consulting works with clients who embrace diverse and inclusive environments and empower their teams to bring their authentic whole self to work. We encourage people with different beliefs, abilities, backgrounds and life experiences to contact us.
If this role interests you, please apply and one of our consultants will be in touch for a confidential chat.
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The Company
Our client is a boutique investment firm with a clear vision: to deliver high-quality strategies that drive exceptional outcomes for investors. Focused on forming strong alliances with high-calibre managers both locally and globally, they bring unique investment opportunities—spanning global and Asian equities, fixed income, private credit, and alternatives—to the Australian market. Their success is defined by the strength of their partnerships, the quality of their offerings, and the trusted relationships they build with advisers and institutional clients.
The Opportunity
Are you a marketer at heart, who thrives in a data and insights led role? We’re looking for a Marketing Data & Insights Analyst/Specialist to act as the owner of all reporting and analytics for all digital platforms and channels, playing a pivotal role in scaling marketing impact and supporting business development, sales, and product functions through data-driven insights.
This is a permanent Sydney-based opportunity for someone with a strong blend of marketing and data insights, who is passionate about analytics, platforms, and operational efficiency—bringing clarity to complexity and driving smarter business outcomes.
What You’ll Be Doing
Managing the technical connection between Marketing Cloud and Salesforce to ensure data flows correctly in both directions including email engagement, campaign reporting, maintaining data integrity, unsubscribes, data monitoring and reporting
Creating and maintaining Salesforce reports for stakeholders including BDMs, senior leaders, and board executives
Regular reporting on platform data, social media channels performance, website analytics via Google Analytics and Mailchimp reporting
Delivering ongoing data analytics and insights across marketing channels—email, website, and social media
Annual front and back end website review and daily content refreshes and updates via Wordpress
What We’re Looking For
A marketer at heart with a background across data and insights led roles, working closely within marketing
Financial services background is essential (funds or wealth management ideal)
Proven experience using Salesforce Marketing Cloud, Wordpress, Google Analytics and Mailchimp essential
Someone comfortable with both autonomy and teamwork—able to take initiative while following direction when needed
Strong Excel skills and familiarity with connectors like XL-Connector and platforms like YouTube, LinkedIn, and Podbean
Why Apply?
Join a dynamic team at the heart of data, marketing, and product
Help shape operational efficiency and drive smarter commercial outcomes through insight
Work across a diverse set of tools and platforms in a role that offers variety and ownership
Whether you are a sports fanatic, shark diver or part-time antique collector, we celebrate your uniqueness.
Parity Consulting works with clients who embrace diverse and inclusive environments and empower their teams to bring their authentic whole self to work. We encourage people with different beliefs, abilities, backgrounds and life experiences to contact us.
....Read more...
