An RBH Account Executive is a balancer. Providing an essential connection – being a client person and an RBH person, because this role sits invaluably between our clients and our internal departments.The core of the role lies in the interpreting of client needs and objectives and the fine-tuning of projects to meet them. In practice, this involves helping in the management of campaigns and projects from the initial client challenge through to concepts, delivery and results.
Take verbal and written instructions from the client and accurately communicate them to each account team and internal team, updating systems and records as required
Prepare and deliver clear informative briefs to creative and project management teams, ensuring all information is accurate and all necessary supporting materials are provided
Present and sell-in proposals and creative work effectively, whether through written or verbal presentation and feedback to internal teams
Effective daily liaison with all relevant agency departments (creative, design, artwork, production, digital, social, PR and support services)
Effectively traffic the progress of projects through the Agency, updating schedules and debriefing account teams accordingly in a timely and concise manner, to ensure all tasks are completed within agreed timeframes.
Training:Advertising & Media Executive Level 3 Standard –
An advertising and media executive will help with the day-to-day progress of the whole advertising process, from receiving the brief from the marketing team, including objectives, budget and timescales, through to the measurement of how effective the advertisement has been. In their daily work, they will interact with many other people, processes and systems. (For example, the client, 3rd party suppliers, the broad team at the agency.) They help campaigns move forward, coping with inevitable setbacks and changes in direction (some at the last minute), whilst showing collaboration and maintaining relationships with all. Usually, they report to an Account or Media Manager.
They usually specialise in one of two parts of the advertising process: the first is the process of producing the advertisement (creative); the second is the process of distributing the advertisement (media). Apprentices must therefore complete the core apprenticeship and one of these options.
Training Sessions Overview
Seminar 1: Preparing for your apprenticeship
Seminar 2: Preparing for your employer
Seminar 3: Introduction to advertising
Seminar 4: The foundation of advertising
Seminar 5: Understanding commercial
Seminar 6: Advertising campaigns
Seminar 7: Advertising and Media standards & legislation
Seminar 8: Principles of Project Management
Seminar 9: Supply Chain Management
Seminar 10: Principles of third party
Seminar 11: The briefing and approval processes
Seminar 12: The media buying process – TV
Seminar 13: The media buying process – Out of home, Radio and Print.
Seminar 14: Negotiation techniques
Seminar 15: Data and media metrics
Seminar 16: Data and media metrics – Practical Excel session
Seminar 17: Media planning
Seminar 18: Distribution of Creative through the appropriate channels
Seminar 19: Evaluating campaign performance
For a full overview of the Advertising & Media Executive standard please click on the following link:
https://www.instituteforapprenticeships.org/apprenticeship-standards/advertising-and-media-executive-v1-0Training Outcome:RBH are committed to developing young talent and growing the team. This apprenticeship is part of that ambition.Employer Description:Creative first
We call ourselves a creative-first agency, because creativity isn’t a bolt-on to what we do. It is what we do. All our work, not just our big brand campaigns but our insight and planning, our digital, SEO and our PR, is driven by brilliantly unconventional and always effective creative thinking.Working Hours :Monday to Friday - 9.00am to 17.30pmSkills: Communication skills,IT skills,Attention to detail,Presentation skills,Team working,Initiative....Read more...
Recruitment Marketing Executive at The Opportunity Hub UK Embark on an exciting journey in the heart of digital advertising and recruitment with The Opportunity Hub UK. We are searching for a proactive, analytical and creative minded individual to enhance our dynamic team. Company Overview: At The Opportunity Hub UK, we believe recruitment should be more than just algorithms, data points, it’s about connecting the right people with the right teams creating environments where both individuals and businesses thrive. Job Overview: The Recruitment Marketing Executive role is pivotal to our mission, focusing on attracting top talent and generating valuable business leads. Your expertise will drive the success of our recruitment campaigns, ensuring we onboard exceptional individuals who will thrive within our client companies. Additionally, your efforts in lead generation will be crucial in expanding our reach and impact within the industry. Your role will focus on engaging potential candidates, developing strategic marketing initiatives, managing advertisement campaigns, and providing technical support to optimise our recruitment efforts. Here's what you'll be doing:Talent Attraction and Onboarding: Develop and implement innovative marketing strategies to attract and onboard top talent, directly contributing to our KPIs of enhancing the quality of hires.Business Lead Generation: Proactively research and gather business leads to support our Account Management team, playing a critical role in the expansion of our client base and the overall success of our platform.Advertisement Campaign Management: Oversee the creation and distribution of compelling job advertisements across various media channels, ensuring they align with our brand and attract the right candidates.Performance Optimisation: Utilise analytics to continuously assess and improve the effectiveness of our marketing campaigns and strategies, aiming for optimal reach and engagement.Technical Support and Troubleshooting: Address and resolve any technical issues related to ad serving, ensuring a smooth and efficient campaign execution.Here are the skills you'll need:Demonstrated ability in marketing and candidate engagement, with a knack for identifying optimisation opportunities.Creative flair for designing engaging job advertisements that resonate with our target audience.Familiarity with digital advertising tools and platforms, with a commitment to staying ahead of industry trends.Exceptional communication skills, facilitating effective teamwork and candidate interaction.Agility in adapting to new technologies and resolving technical challenges.Work Permissions: Applicants must be eligible to work in the United Kingdom. Please note that visa sponsorship is not available for this role. Benefits:Opportunity for mentorship from the company's founders, providing deep insights and professional growth.A chance to shape your role within the company and contribute to a culture of innovation and excellence.Engage in a role that redefines the recruitment experience, focusing on growth, empowerment, and success.Join us at The Opportunity Hub UK as a Recruitment Marketing Executive and play a pivotal role in transforming the recruitment industry. Together, we will navigate the exciting world of digital advertising and recruitment, making significant impacts and driving forward our mission of creating meaningful, productive connections.....Read more...
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At The Opportunity Hub UK, we're excited to present an exceptional opportunity on behalf of an exciting young agency that goes by the ethos "anything but boring". As we delve into the heart of communications, we seek individuals who are ready to make a meaningful impact in the construction industry. Job Overview: As an Account Executive, you'll be entrusted with pivotal responsibilities encompassing public relations, communications, and client management. From crafting compelling narratives to fostering enduring client relationships, you'll play a crucial role in driving the success of our client's ventures. Here's what you'll be doing:Researching, pitching, writing, and publishing news releases on behalf of clients.Crafting articles for client magazines/newsletters and external publications.Developing speeches, advertising copy, brochure content, and website copy.Formulating comprehensive strategy documents and plans to meet client objectives.Travelling to various locations, often internationally, to gather information and insights.Cultivating strong relationships with relevant media to maximise editorial coverage.Serving as a spokesperson and information provider for media inquiries..Coordinating photography and liaising with contractors and clients for illustrations.Benchmarking client activities and adhering to industry best practices for optimal results.Here are the skills you'll need:Exceptional writing and communication abilities.Strong organisational and multitasking skills.Proven experience in public relations or related fields.Ability to thrive in a fast-paced, dynamic environment.Excellent interpersonal skills for client relationship management.Proficiency in industry-standard software and tools.Here are the benefits of this job:Opportunity to work with industry-leading professionals.Exposure to diverse projects and clients across various sectors.Room for professional growth and development.Competitive compensation package.Advantages of Pursuing a Career in this Sector: The communications sector offers a dynamic and ever-evolving landscape where creativity meets strategy. By joining this industry, you'll be at the forefront of shaping narratives, influencing perceptions, and driving meaningful change. Work Permissions: You must have the right to work in the United Kingdom. Visa sponsorship is not available at this time. Join us in shaping the future of communications. Apply now and embark on a journey where innovation and impact converge.....Read more...
